Last year I invested most of my time learning Analytics and Social Media the right way. Now focused to learn more about email marketing, no doubt that there is a tremendous amount of work involve in creating and sending email campaigns, ensuring that the campaign is deployed in the best way to get ROI.
How about smart ways to go with managing email campaigns? With the influx of email marketing services, this year I have plans to test these email marketing tools:
Aweber: Let’s have the oldest email marketing services provider first, Aweber is the original autoresponder from last decade, now having more than 100,000+ customers through out the world. Aweber has famous $1 account activation for easy customer on-boarding. This year I am planning to give a try to Aweber.
MailChimp: It’s not surprising to know that MailChimp is one of the most popular and widely used Marketing and Promotion web apps. Not just great features, with its free API, users can integrate with popular third party services like Google Contacts, PayPal, Twitter, WordPress, Wufoo and many more. I am already having my hands-on with Mailchimp for last 2 years.
— Joseph Flaherty (@josephflaherty) December 31, 2013
Campayn: With its free account sign-up, Campayn is another email marketing app which I will be trying this year. The free account which gives access to send 20,000 emails to 2,000 contacts per month is impressive. Campayn specializes more on organizing Email Newsletter Campaigns to send updates to all kind of email subscribers.
iContact: It’s 99% delivery rate sets it apart from its competition and it has emerged as the best tool to engage, educate, and retain your valued customers with effective email marketing campaigns. Perfect your online marketing strategy with advice from the experts, and leverage the email marketing technique to drive advertisements to potential customers. iContact also has official app for iPhone or iPad which lets you manage, send and track emails and clicked reports.
@MaruxaMurphy Check out aweber.com and icontact.com – these have best delivery and lowest prices.
— Alexis Neely (@AlexisNeely) March 4, 2010
Vertical Response: Marketing your business online, especially using email marketing services should be easy, quick and effective. You must be able to build emails in minutes using helpful templates, and also find powerful yet simple stats to demonstrate ROI. That’s exactly what the Vertical Response email service does.
Constant Contact: Another oldest and most popular email marketing services company, Constant Contact has helped millions of companies reach their customers. The service also lets them collect, promote and track events, and also publish listings and promote promotions and offers on social media sites. This innovative service now helps you find new customers, drive repeat business, and generate referrals.
Get Response: Another popular email marketing platform which is available as an app for iOs and Android users lets them create plain text emails and send them, preview html newsletter and view detailed reports of email campaigns (email open rate, bounce rate, click report, etc). Sounds pretty interesting?
So, lets’ see how I will be going ahead on managing the email marketing campaigns using the saas services. I will be completing my review for them within coming months. Let me know in comments below, if I have missed any of your favourite service?