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[2018] List of Must Have Tools for Digital Marketing Agency

The most significant concern for any thriving marketing agency is to ensure that it provides quality services to its clients. We live in an age and time where the competition amongst both B2B and B2C companies is way too high. The focus on “content” for any business is staple and majority of brands have a …

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Ankit Prakash in Marketing, Marketing Automation, Review

6 HubSpot Alternatives You Should Switch To, Now

The most obvious step after starting a business is to streamline all marketing and sales activities to drive its expansion. In this age, beating the competition is a tad difficult, given the number of businesses mushrooming across industries  – with the sole aim of offering services cost effectively. When 30-year-old Michael Horowitz started his own …

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Ankit Prakash in Google Analytics, Marketing, Uncategorized

What Kind of Websites use Google Analytics?

Recently, eConsultancy released a new report titled Online measurement and strategy 2012 (pdf). The report has over 84 pages and has over 700 survey respondents answering questions about their web analytics and usage on internet. Well, the respondents are primarily from UK (very few from Germany and US). View image | Coming down to Section …

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Ankit Prakash in Google Adwords, Marketing, Uncategorized

The Evolution of Click Fraud Zombies – Increasing Traffic

Since the birth of the internet, the need to increase visitor traffic to new website has been paramount. To facilitate this necessity, methods were introduced to do just that. Some of the most common of these are described below. The 90’s saw big name companies such-as Google, Yahoo and Microsoft introducing affiliate cost-per-click (CPC) programs …

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Ankit Prakash in Search Engine Optimization

40 Awesome SEO Analysis Tools which will be Useless; if SEO is Dead

Is SEO Dead? The importance of Search Engine Optimization is now being questioned by online marketers. While some believe SEO is awaiting its impending death, others say it will still go a long way. McRoberts, CEO of VUDU Marketing recently said in an Interview to Forbes: “I’d really encourage people to think of SEO differently. …

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