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Ankit Prakash in Marketing

9 Zendesk Alternatives You Can Deploy Now

The Internet has transformed many things since its inception, most important being communication around the world. The barriers that existed before the internet have been broken down as people now are more open and connected through the internet. Another area where the internet left its impact was businesses around the world. In a transformation where …

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Ankit Prakash in Review, Sales

7 Salesforce Alternatives You Need To Check Out Now

Sales are all about building business relationships and striking meaningful conversations with a potential client to effectively turn him into a business customer. Companies today have recognized the need to sell better and contextual products to a customer’s needs, saving time and efforts for both parties. Sellers today, like to analyze their buyer before even …

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Ankit Prakash in Email Marketing, Marketing, Marketing Automation

Mailchimp vs Aweber – Best tool for the Professional Marketer

For a considerably long time now, Email marketing has been one of the most reliable forms of getting in touch with the customer for marketers across businesses. As you would agree, the end goal of any marketing activity is to encourage more sales, and email marketing is one impactful way to acquire new customers or …

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Ankit Prakash in Marketing, Marketing Automation, Review

Autopilothq vs WebEngage – Multichannel User Engagement Automation

Marketers run from pillar to post to make any marketing campaign a success and to get their brands the exposure they truly deserve. The whole process is quite exciting but with lots to do, sometimes the campaigns don’t yield the results they deserve. The marketers either miss out on certain important points in the strategy …

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[2018] List of Must Have Tools for Digital Marketing Agency

The most significant concern for any thriving marketing agency is to ensure that it provides quality services to its clients. We live in an age and time where the competition amongst both B2B and B2C companies is way too high. The focus on “content” for any business is staple and majority of brands have a …

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Ankit Prakash in Marketing, Marketing Automation, Review

6 HubSpot Alternatives You Should Switch To, Now

The most obvious step after starting a business is to streamline all marketing and sales activities to drive its expansion. In this age, beating the competition is a tad difficult, given the number of businesses mushrooming across industries  – with the sole aim of offering services cost effectively. When 30-year-old Michael Horowitz started his own …

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Ankit Prakash in Google Analytics, Marketing, Uncategorized

What Kind of Websites use Google Analytics?

Recently, eConsultancy released a new report titled Online measurement and strategy 2012 (pdf). The report has over 84 pages and has over 700 survey respondents answering questions about their web analytics and usage on internet. Well, the respondents are primarily from UK (very few from Germany and US). View image | Coming down to Section …

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Ankit Prakash in Google Adwords, Marketing, Uncategorized

The Evolution of Click Fraud Zombies – Increasing Traffic

Since the birth of the internet, the need to increase visitor traffic to new website has been paramount. To facilitate this necessity, methods were introduced to do just that. Some of the most common of these are described below. The 90’s saw big name companies such-as Google, Yahoo and Microsoft introducing affiliate cost-per-click (CPC) programs …

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Ankit Prakash

Ankit is a technology entrepreneur and Inbound Marketing automation consultant.
Co-founder #Aritic, Founder #EasySendy.