7.7/10 (Expert Score)
Product is rated as #9 in category Email Marketing Tools & Service Providers
Mailchimp is a powerful marketing platform that offers small businesses an easy and effective way to connect with their customers through various engagement practices.
Design
2.5
Easy to use
7.5
Price
9.5
Features
10
Email Delivery
9
PROS:
  • User-friendly interface
  • Customizable templates
  • Targeted campaigns
  • Affordable pricing
  • Analytics and insights
CONS:
  • Limited automation features
  • Email deliverability
  • Limited integration options
  • Design limitations
  • Support limitations

Details about Intuit Mailchimp

Mailchimp is a powerful marketing platform from Intuit that offers small businesses an easy and effective way to connect with their customers through various engagement practices. With its intuitive interface and user-friendly features, Mailchimp makes it easy for businesses to create and manage marketing campaigns, email newsletters, social media ads, and more.

With Mailchimp, businesses can segment their audiences based on various factors like location, interests, and behavior, ensuring that their messages are targeted and personalized. Mailchimp also offers a range of analytics tools that help businesses track the performance of their campaigns and optimize their marketing strategies for maximum impact.

Whether you’re a small business owner just starting out or an established company looking to take your marketing efforts to the next level, Mailchimp can help you reach your goals and engage with your customers in meaningful ways.

Intuit Mailchimp is a comprehensive marketing platform that offers a range of features and tools designed to help small businesses engage with their customers and grow their brand. Here are some of the key features of Mailchimp:

  • Email marketing: Create and send targeted email campaigns to your subscribers, with customizable templates and automation options.
  • Landing pages: Build customized landing pages for your campaigns, complete with forms, images, and calls-to-action.
  • Social media ads: Create and manage ads on Facebook and Instagram, with audience targeting and budget optimization tools.
  • Postcards: Create and send physical postcards to your customers, with customizable designs and mailing options.
  • Audience management: Segment your audience based on various factors like location, interests, and behavior, and use tags and groups to organize your contacts.
  • Marketing automation: Set up automated campaigns to send targeted messages based on triggers like signups or purchases.
  • Analytics and insights: Track the performance of your campaigns with detailed analytics and insights, and use A/B testing to optimize your marketing strategies.
  • Integrations: Connect Mailchimp with other tools and platforms like Shopify, WordPress, and Salesforce, to streamline your marketing workflows.

Intuit Mailchimp offers a comprehensive suite of features that can help small businesses reach and engage with their customers in meaningful ways, and grow their brand over time.

Related Posts and Discussions:

Latest Updates from Intuit Mailchimp:

September 2023: Launch of a new platform experience incorporating generative AI, coinciding with the CEO one-year anniversary.

August 2023: Partnership with Headspace to enhance workplace well-being.

August 2023: A donation of $1 million to Atlanta creative sector, supporting local alerts.

June 2023: Introduction of more than 150 new and enhanced features focused on reducing email and report creation time, advancing e-commerce, and offering extensive support. This included improved analytics, segmentation, e-commerce automations, and SMS marketing.

May 2023: Establishment of the 2023 Customer Advisory Board, emphasizing customer-focused development and support.

Price Plans of Intuit Mailchimp

Mailchimp offers several pricing plans to suit the needs of different businesses. Here is an overview of the pricing plans offered by Mailchimp:

  • Free plan: This plan is free forever and allows businesses to send up to 10,000 emails per month to up to 2,000 subscribers. It includes basic email templates, audience management tools, and some automation features.
  • Essentials plan: Starting at $9.99 per month, this plan includes all the features of the free plan, plus custom branding, more email templates, A/B testing, and advanced audience insights.
  • Standard plan: Starting at $14.99 per month, this plan includes all the features of the Essentials plan, plus more automation features, retargeting ads, and custom-coded templates.
  • Premium plan: Starting at $299 per month, this plan includes all the features of the Standard plan, plus advanced segmentation, multivariate testing, and priority customer support.

Mailchimp also offers a Pay As You Go plan, which allows businesses to purchase email credits and send emails as needed, without committing to a monthly subscription. The price of email credits varies depending on the number of emails purchased.

Additionally, Mailchimp offers a range of add-ons and services, such as email design and coding services, social media management, and more, which are priced separately. Businesses can choose the plan that best suits their needs and budget, and upgrade or downgrade as needed.

Photos: Intuit Mailchimp

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Show next

User Feedback Analytics of Intuit Mailchimp

Here are the top 5 reasons why users love Mailchimp, based on the details extracted from the positive reviews:
  1. Easy to use tools for data analysis and insights, particularly for email campaigns.
  2. Excellent customer platform for marketing, automated emails, and content creation.
  3. Mailchimp marketing and email features are user-friendly, with easy-to-use templates for creating campaigns.
  4. Integration with other tools, good for marketing and email campaigns.
  5. User-friendly marketing features, lots of templates for creating email campaigns.
Here are the top 5 reasons why some users may not be satisfied with Mailchimp, based on the details extracted from the negative reviews:
  1. Support issues, particularly when sending marketing emails.
  2. Limitations on the free plan, including sending limits and access to features.
  3. Limited email marketing options, issues with emails marked as spam.
  4. Challenges with templates and data handling, team collaboration could be improved.
  5. Issues with the mobile tool and some problems with email templates.
These user feedback analysis are based on 500 review samples, so they may not fully represent all positive and negative aspects of the product. The review samples were collected from Trustpilot, G2Crowd, Capterra, SoftwareAdvice, TechnologyAdvice, GetApp, Crozdesk.

FAQs related to Intuit Mailchimp

What is Mailchimp?


Mailchimp is an email marketing and marketing automation platform that helps businesses of all sizes communicate with their customers.

What are the key features of Mailchimp?


The key features of Mailchimp include email marketing, marketing automation, audience management, reporting, and analytics.

How can Mailchimp help my business drive more sales?


Mailchimp can help your business drive more sales by sending targeted and personalized email campaigns, automating your marketing, and analyzing customer behavior and engagement.

Can Mailchimp integrate with other marketing tools?


Mailchimp can integrate with a wide range of marketing tools such as social media platforms, e-commerce platforms, and CRM systems.

Is Mailchimp easy to use?


Mailchimp is designed to be user-friendly, with a drag-and-drop email builder and intuitive campaign management tools.

Can I use Mailchimp for free?


Mailchimp offers a free plan that includes basic email marketing features.

What are the pricing options for Mailchimp?


Mailchimp offers different pricing plans based on the number of subscribers, with additional features and benefits for each plan.

Is Mailchimp suitable for small businesses?


Mailchimp is suitable for small businesses as it offers affordable pricing plans and a range of features to help businesses of all sizes grow.

Can Mailchimp help me create and send email newsletters?


Mailchimp provides templates and tools to help businesses create and send email newsletters.

Can Mailchimp help me automate my marketing campaigns?


Mailchimp provides marketing automation tools to help businesses automate their marketing campaigns and reach customers at the right time with the right message.

What kind of analytics and reporting does Mailchimp provide?


Mailchimp provides detailed analytics and reporting on email campaigns, audience behavior, and engagement.

Can Mailchimp help me grow my email list?


Mailchimp provides tools to help businesses grow their email list, such as pop-up forms and landing pages.

Does Mailchimp offer mobile optimization for email campaigns?


Mailchimp provides mobile-optimized email templates and campaigns to ensure that emails are easily accessible and readable on mobile devices.

How does Mailchimp ensure email deliverability?


Mailchimp follows industry best practices to ensure that emails are delivered to subscribers’ inboxes and not marked as spam.

Can Mailchimp help me with GDPR compliance?


Mailchimp provides tools and resources to help businesses comply with GDPR regulations.

Does Mailchimp offer customer support?


Mailchimp offers customer support through email, chat, and phone.

How secure is Mailchimp?


Mailchimp is committed to protecting the security of its users’ data and follows industry standards for data security and privacy.

Can I use Mailchimp to send SMS messages?


Mailchimp offers SMS notification features as part of its paid plans.

Can I use Mailchimp for social media marketing?


Mailchimp provides social media marketing features to help businesses manage and analyze their social media campaigns.

How can I measure the success of my email campaigns in Mailchimp?


Mailchimp provides detailed reporting and analytics on email campaign performance, including open rates, click-through rates, and conversion rates.

Can I A/B test my email campaigns in Mailchimp?


Mailchimp provides A/B testing features to help businesses optimize their email campaigns.

Can I personalize my email campaigns in Mailchimp?


Mailchimp provides tools to help businesses personalize their email campaigns based on subscriber data.

How does Mailchimp handle unsubscribes?


Mailchimp automatically handles unsubscribes and ensures that subscribers who have opted out of emails are removed from future campaigns.

Can I segment my subscriber list in Mailchimp?


Mailchimp provides segmentation tools to help businesses target specific groups of subscribers with relevant messages.

Can Mailchimp help me grow my subscriber list?


Mailchimp provides tools such as pop-up forms and landing pages to help businesses grow their subscriber list.

How can I import my existing subscriber list into Mailchimp?


Mailchimp provides tools to help businesses import their existing subscriber list from other platforms and services.

Can I customize the sign-up form for my subscribers?


Mailchimp provides customizable sign-up form templates to help businesses collect relevant information from subscribers.

Can I automate my subscriber management tasks in Mailchimp?


Mailchimp provides automation features to help businesses manage their subscriber list and stay organized.

How does Mailchimp handle bounced emails?


Mailchimp automatically handles bounced emails and removes invalid email addresses from the subscriber list.

Can I set up email preferences for my subscribers in Mailchimp?


Mailchimp provides tools to help businesses set up email preferences and allow subscribers to choose which types of emails they want to receive.

Can I send targeted emails to specific groups of subscribers in Mailchimp?


Mailchimp provides segmentation tools to help businesses send targeted emails to specific groups of subscribers based on their behavior and preferences.

Can I personalize my emails for each subscriber in Mailchimp?


Mailchimp provides tools to help businesses personalize their emails for each subscriber based on their information and behavior.

Can I automate welcome emails for new subscribers in Mailchimp?


Mailchimp provides automation features to help businesses send welcome emails and nurture new subscribers.

Can I track subscriber engagement in Mailchimp?


Mailchimp provides detailed reporting and analytics on subscriber behavior and engagement.

How can I use Mailchimp to re-engage inactive subscribers?


Mailchimp provides tools and resources to help businesses re-engage inactive subscribers and encourage them to become active again.

Can I integrate Mailchimp with other marketing tools for subscriber management?


Mailchimp can integrate with other marketing tools such as CRM systems and social media platforms for seamless subscriber management.

How can I ensure that my subscriber list is GDPR-compliant in Mailchimp?


Mailchimp provides tools and resources to help businesses ensure that their subscriber list is GDPR-compliant, such as consent forms and data management tools.

Specification: Intuit Mailchimp

Common Specifications
Alternative to

Mailchimp

Customer Type

Medium business, Small business

Deployment Type

Cloud Hosted, SaaS

Device Supported

Android, IOS, Mac OS, Windows

Pricing Model

Annual Subscription, Freemium, Monthly Subscription

Support Options

Developer Portal, FAQs/Forum, Knowledge Base

Training Options

Documentation, Videos

Specification
Email Marketing Features

AB Testing, Auto-Responders, Campaign Scheduling, Campaign Segmentation, CAN SPAM Compliance, Customer Segmentation, Customer Surveys, Drip Campaigns, Ecommerce Integration, Event Triggered Actions, Landing Pages, List Management, Mobile Responsive Emails, Third Party Integrations, Web Forms, Workflow Management, Auto Notification, CRM integration, CNAME, Data import/export, GDPR-compliant, Scheduling, Tracking

Deals & Offers of Intuit Mailchimp

Here are the list of latest deals and alternatives available.

15 reviews for Intuit Mailchimp

4.3 out of 5
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  1. Emily Walker

    We have found Mailchimp to be a powerful marketing platform that helps us easily connect with our customers through targeted campaigns.

    + PROS: The user-friendly interface and customizable templates make it easy to create engaging email content.
    - CONS: However, we have experienced limitations in terms of automation features and integration options.
    Helpful(0) Unhelpful(0)You have already voted this
  2. Benjamin Adams

    Mailchimp has been a valuable tool for our team, helping us effectively connect with our customers through targeted campaigns and user-friendly features.

    + PROS: The user-friendly interface and customizable templates make it easy to create engaging email campaigns.
    - CONS: However, we have encountered limitations in terms of automation features and integration options, which could be improved for a more seamless experience.
    Helpful(1) Unhelpful(0)You have already voted this
  3. William Lewis

    We have had a positive experience using Mailchimp for our email marketing needs.

    + PROS: The user-friendly interface and customizable templates have made it easy for us to create targeted campaigns.
    - CONS: However, we have encountered limitations in terms of automation features and integration options.
    Helpful(0) Unhelpful(0)You have already voted this
  4. Lauren Baker

    Our experience with Mailchimp has been positive overall.

    + PROS: Mailchimp has a user-friendly interface and customizable templates that make it easy for our team to create targeted email campaigns.
    - CONS: However, we have experienced limitations in terms of automation features and integration options, which could be improved for a more seamless experience.
    Helpful(0) Unhelpful(0)You have already voted this
  5. Elizabeth Harris

    Overall, our experience with Mailchimp has been positive, helping us effectively connect with our customers through targeted campaigns.

    + PROS: The user-friendly interface and customizable templates make it easy to create engaging email content.
    - CONS: However, we have encountered limitations in terms of automation features and integration options, which could be improved for a more seamless experience.
    Helpful(0) Unhelpful(0)You have already voted this
  6. Thomas Wright

    Our experience with Mailchimp has been positive overall.

    + PROS: The user-friendly interface and customizable templates make it easy to create engaging email campaigns.
    - CONS: However, we have encountered limitations in terms of automation features and integration options, which could be improved for a more seamless experience.
    Helpful(0) Unhelpful(0)You have already voted this
  7. Emily Walker

    Our experience with Mailchimp has been positive overall.

    + PROS: The user-friendly interface and customizable templates make it easy to create engaging email campaigns.
    - CONS: However, we have encountered limitations in terms of automation features and integration options, which could be improved for a more seamless experience.
    Helpful(0) Unhelpful(1)You have already voted this
  8. Nicholas Rodriguez

    Our experience with Mailchimp has been positive overall, helping us effectively connect with our customers through targeted campaigns.

    + PROS: The user-friendly interface and customizable templates make it easy to create engaging email campaigns.
    - CONS: However, we have encountered limitations in terms of automation features and integration options, which could be improved for a more seamless experience.
    Helpful(0) Unhelpful(0)You have already voted this
  9. Joshua Moore

    Mailchimp has a user-friendly interface and customizable templates that make it easy for our team to create engaging email campaigns.

    + PROS: Mailchimp has a user-friendly interface and customizable templates that make it easy for our team to create engaging email campaigns.
    - CONS: However, we have encountered limitations in terms of automation features and integration options, which could be improved for a more seamless experience.
    Helpful(0) Unhelpful(0)You have already voted this
  10. Emily Walker

    Mailchimp has been a valuable tool for our team, allowing us to easily create engaging email campaigns and connect with our customers.

    + PROS: Mailchimp has been a valuable tool for our team, allowing us to easily create engaging email campaigns and connect with our customers.
    - CONS: However, we have encountered limitations in terms of automation features and integration options, which could be improved for a more seamless experience.
    Helpful(0) Unhelpful(0)You have already voted this
  11. Amanda Anderson

    Our experience with Mailchimp has been positive overall.

    + PROS: The user-friendly interface and customizable templates make it easy to create engaging email campaigns.
    - CONS: However, we have encountered limitations in terms of automation features and integration options, which could be improved for a more seamless experience.
    Helpful(0) Unhelpful(1)You have already voted this
  12. Rainier Mira

    My personal experience with Intuit Mailchimp has been largely positive. Its mobile app is a standout, offering on-the-go access to campaign management. However, the pricing can be a bit confusing, especially when trying to scale up. The platform’s reliability in delivering emails is commendable, but the template designs are not always as flexible as I would like. Comparing it to other platforms, Mailchimp’s reliability is a major strength, but it could benefit from more versatile design options. In essence, it’s a solid tool with areas that could be enhanced.

    + PROS: Reliable email delivery.
    - CONS: Confusing pricing structure.
    Helpful(1) Unhelpful(0)You have already voted this
  13. Edith Wilkes

    Our migration to Mailchimp was driven by the need for a more robust email marketing tool. The transition was smooth, and we’ve particularly enjoyed the detailed reporting features, which surpass those of our previous tool. However, the steep learning curve for some of its advanced features has been a bit of a hurdle. The drag-and-drop editor is a highlight, simplifying email design. But, we’ve been less impressed with the frequency of updates, which sometimes disrupts our workflow. Overall, Mailchimp serves our needs well, though it could do with fewer abrupt changes.

    + PROS: Detailed reporting and easy-to-use editor.
    - CONS: Disruptive updates sometimes.
    Helpful(1) Unhelpful(0)You have already voted this
  14. Jan Veatch

    Using Mailchimp has been an enlightening experience. Its A/B testing feature has significantly helped in optimizing our email campaigns. But, navigating through its advanced features can sometimes feel like a maze, especially for new users. On a positive note, the segmentation options are impressive, allowing for targeted and effective communication. A downside we’ve encountered is the limited design customization in the free plan, which can be restrictive. Despite these hiccups, Mailchimp strengths in campaign optimization are commendable.

    + PROS: Complex advanced features.
    - CONS: Limited design options in free plan.
    Helpful(1) Unhelpful(0)You have already voted this
  15. Chris Bible

    In our newsletter team journey with Mailchimp, we’ve encountered a blend of highs and lows. The platform’s user interface stands out for its intuitiveness, making the design of visually appealing newsletters a breeze. However, we’ve had our fair share of challenges with automation workflows, which sometimes feel less flexible than desired. Comparing it with other tools, Mailchimp analytics feature is top-notch, offering deep insights that help us refine our strategies. Yet, the pricing model can be a bit steep for small teams or startups. Overall, Mailchimp has been a valuable asset, albeit with room for improvement in certain areas.

    + PROS: In our newsletter team journey with Mailchimp, we've encountered a blend of highs and lows. The platform's user interface stands out for its intuitiveness, making the design of visually appealing newsletters a breeze. However, we've had our fair share of challenges with automation workflows, which sometimes feel less flexible than desired. Comparing it with other tools, Mailchimp analytics feature is top-notch, offering deep insights that help us refine our strategies. Yet, the pricing model can be a bit steep for small teams or startups. Overall, Mailchimp has been a valuable asset, albeit with room for improvement in certain areas.
    - CONS: Intuitive user interface; Excellent analytics.
    Helpful(0) Unhelpful(0)You have already voted this

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