7.7/10 (Expert Score)
Product is rated as #10 in category Email Marketing Tools & Service Providers
Moosend is a popular email marketing application that can help small marketing teams run successful email campaigns.
Design
2.5
Easy to use
7.5
Price
9.5
Features
10
Email Delivery
9
PROS:
  • Easy-to-use
  • Automation
  • Analytics
  • Integrations
  • Excellent customer support
CONS:
  • Limited free plan
  • Limited design options
  • Limited A/B testing options
  • Limited customization options
  • Pricing

Details about Moosend

Moosend is a cloud-based email marketing platform that provides businesses and marketers with a suite of tools for creating, sending, and analyzing email campaigns. With Moosend, users can easily create and send personalized and visually appealing emails, set up automated campaigns, and track their performance using detailed analytics and reporting.

Moosend offers a user-friendly interface, integrations with popular tools and platforms, and excellent customer support. Additionally, it provides features such as drag-and-drop editor, behavioral targeting, A/B testing, and responsive templates that help users increase conversions and grow their business. Moosend is a versatile and reliable email marketing solution suitable for businesses of all sizes, from small startups to large enterprises.

Here are some reasons why they should consider selecting Moosend:

  • Easy to use: Moosend has a user-friendly interface that makes it easy for even non-technical users to create and send email campaigns. With its drag-and-drop editor, users can quickly create visually appealing emails that will engage their audience.
  • Automation: Moosend allows users to set up automated email campaigns that can help them save time and effort. With features like trigger-based emails, drip campaigns, and behavioral targeting, users can create personalized campaigns that will increase conversions.
  • Analytics: Moosend provides detailed analytics and reporting that can help users understand how their email campaigns are performing. Users can track metrics like open rates, click-through rates, bounce rates, and more. They can also use A/B testing to optimize their campaigns and improve their results.
  • Integrations: Moosend integrates with a wide range of popular tools and platforms, including CRMs, social media platforms, and e-commerce platforms. This makes it easy for users to connect their email campaigns with other marketing channels and maximize their results.
  • Support: Moosend offers excellent customer support, with a knowledgeable support team that is available 24/7. Users can get help with any issues they encounter and receive guidance on how to use the platform to its fullest potential.

Moosend is an excellent choice for small marketing teams looking to run successful email campaigns. With its ease of use, automation features, detailed analytics, integrations, and support, Moosend can help users achieve their marketing goals and grow their business.

Price Plans of Moosend

Moosend offers a range of pricing plans to suit different business needs and budgets. Here are the current pricing plans available:

  • Free Plan – This plan is suitable for users who are just getting started with email marketing and have a small subscriber list. The Free Plan allows users to send up to 1,000 emails per month to a maximum of 1,000 subscribers.
  • Pro Plan – This plan is suitable for growing businesses that need more advanced features and higher email sending limits. The Pro Plan starts at $8 per month and allows users to send unlimited emails to up to 2,000 subscribers. The price increases as the subscriber list grows.
  • Enterprise Plan – This plan is suitable for large businesses with high-volume email marketing needs. The Enterprise Plan offers custom pricing based on the specific needs of the business, including dedicated IP addresses, advanced reporting, and priority support.

Moosend also offers a Pay-As-You-Go pricing option, where users can purchase email credits and pay only for the emails they send, without any monthly commitments or contracts. Additionally, Moosend offers a 25% discount for users who opt for an annual subscription instead of a monthly subscription.

Photos: Moosend

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Show next

User Feedback Analytics of Moosend

Here are the top 5 reasons why users love Moosend, based on the details extracted from the positive reviews:
  1. User-Friendly Platform: Users appreciate the user-friendly platform and software. They find it easy to schedule and manage their marketing emails.
  2. Helpful Support: Users find the support provided by Moosend helpful. They appreciate the fast and responsive chat support.
  3. Ease of Use: The product is easy to use, which users love. They find it simple to create and send emails using the various templates provided.
  4. Email Automation: Users love the email automation feature of Moosend. They find it simple to set up compared to other platforms.
  5. Free Version and Customer Service: The availability of a free version is a plus for users. They also appreciate the great customer service and marketing campaign features.
Here are the top 5 reasons why some users may not be satisfied with Moosend, based on the details extracted from the negative reviews:
  1. Complicated Content and Event Scheduling: Users find scheduling events and creating content on the platform complicated. They mention difficulties in figuring out how to make changes and publish content.
  2. Support and Spam Issues: Some users have experienced issues with their emails being flagged as spam. They also mention difficulties with account cancellation and express dissatisfaction with the support provided.
  3. Hyperlink Issues and Update Problems: Some users don’t like the way hyperlinks are handled in the platform. They also report issues with updates and were unable to add certain features initially.
  4. List Management and Setup: Users report issues with setting up email lists and downloading contacts. They also mention difficulties with adding a photo to their email setup.
  5. Service Plan and Trial Period: Some users are unhappy with changes made to the service plan. They also mention issues with the 30-day free trial and tool campaigns.
These user feedback analysis are based on 500 review samples, so they may not fully represent all positive and negative aspects of the product. The review samples were collected from Trustpilot, G2Crowd, Capterra, SoftwareAdvice, TechnologyAdvice, GetApp, Crozdesk.

FAQs related of Moosend

What is Moosend and what does it offer?


Moosend is an email marketing automation platform that offers a range of features such as email campaign creation, marketing automation, subscriber segmentation, analytics, and integrations with other tools.

How does Moosend pricing structure work?


Moosend offers a free plan with basic features, as well as tiered pricing based on the number of subscribers and features required. They also offer custom pricing for enterprise-level customers.

What are the key features of Moosend marketing automation capabilities?


Moosend marketing automation features include drag-and-drop workflow builders, triggers, and conditions for creating personalized customer journeys, as well as automation templates for common use cases.

Can I import my existing email lists into Moosend?


Moosend allows you to import your existing email lists through CSV or Excel files, as well as through integrations with other platforms.

Does Moosend offer email templates and a drag-and-drop editor?


Moosend provides a variety of pre-designed email templates and a user-friendly drag-and-drop editor for customizing your email campaigns.

Can I segment my subscribers based on specific criteria in Moosend?


Moosend offers advanced segmentation options, allowing you to target subscribers based on factors such as demographics, behavior, and engagement.

How does Moosend ensure email deliverability?


Moosend has a dedicated deliverability team that monitors email sending practices, IP reputation, and compliance with anti-spam regulations, ensuring high deliverability rates for your campaigns.

What kind of analytics and reporting does Moosend offer?


Moosend offers detailed campaign reports, including open rates, click-through rates, conversions, and more. You can also track subscriber engagement and website activity.

Can I integrate Moosend with my existing CRM, e-commerce platform, or other tools?


Moosend offers integrations with popular platforms such as Salesforce, Shopify, and WordPress, as well as a flexible API for custom integrations.

Is Moosend GDPR compliant?


Moosend is GDPR compliant and offers tools to help you manage subscriber consent and maintain compliance with data privacy regulations.

Does Moosend offer support and training resources?


Moosend offers customer support via email and live chat, as well as a knowledge base, webinars, and video tutorials to help you get started with the platform.

Can I perform A/B testing with Moosend?


Moosend allows you to conduct A/B testing for your email campaigns to optimize subject lines, content, and sending times.

Does Moosend offer landing page creation and lead generation tools?


Moosend provides landing page templates and a drag-and-drop editor, as well as lead generation tools like pop-ups and forms to help you grow your email list.

Specification: Moosend

Common Specifications
Alternative to

Mailchimp

Customer Type

Medium business, Small business

Deployment Type

Cloud Hosted, SaaS

Device Supported

Android, IOS, Mac OS, Windows

Pricing Model

Annual Subscription, Freemium, Monthly Subscription

Specification
Email Marketing Features

AB Testing, Auto-Responders, Campaign Scheduling, Campaign Segmentation, CAN SPAM Compliance, Customer Segmentation, Drip Campaigns, Ecommerce Integration, List Management, Mobile Responsive Emails, Third Party Integrations, Web Forms, Auto Notification, CRM integration, Data import/export, GDPR-compliant, Scheduling, Tracking

Deals & Offers of Moosend

Here are the list of latest deals and alternatives available.

25 reviews for Moosend

4.4 out of 5
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  1. Jessica Davis

    Moosend has been a valuable email marketing tool for our team, allowing us to easily create and automate campaigns.

    + PROS: The user-friendly interface and excellent customer support have been major strengths of Moosend.
    - CONS: However, we have found the design options and customization capabilities to be somewhat limited.
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  2. William Lewis

    We have had a positive experience using Moosend for our email marketing needs.

    + PROS: Moosend offers an easy-to-use interface and excellent customer support.
    - CONS: However, we have found the design options and customization capabilities to be somewhat limited.
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  3. Jason Harris

    Moosend has been a valuable email marketing tool for our team, allowing us to easily create and automate campaigns.

    + PROS: Moosend has been a valuable email marketing tool for our team, allowing us to easily create and automate campaigns.
    - CONS: However, we have found the design options and customization capabilities to be somewhat limited.
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  4. Michael Johnson

    Our experience with Moosend has been positive overall.

    + PROS: The user-friendly interface and excellent customer support have been valuable for our team.
    - CONS: However, the limited free plan and design options can be restrictive at times.
    Helpful(0) Unhelpful(0)You have already voted this
  5. Rebecca Walker

    Moosend has been a valuable email marketing tool for our team, allowing us to easily create and automate campaigns.

    + PROS: Moosend has been a valuable email marketing tool for our team, allowing us to easily create and automate campaigns.
    - CONS: However, we have found the design options and customization capabilities to be somewhat limited.
    Helpful(0) Unhelpful(0)You have already voted this
  6. William Lewis

    Moosend has been a reliable and user-friendly email marketing tool for our team, helping us easily create and automate campaigns.

    + PROS: Moosend has been a reliable and user-friendly email marketing tool for our team, helping us easily create and automate campaigns.
    - CONS: However, we have found the design options and customization capabilities to be somewhat limited.
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  7. Mashiur Rahman

    Moosend automation and segmentation tools have been game-changing for our marketing campaigns. We can now send targeted, personalized messages that speak to each customer’s needs. Open and click-through rates have skyrocketed.

    + PROS: Powerful segmentation for personalized messaging, Intuitive automation builder - Increased engagement metrics
    - CONS: Initial setup requires time investment, steep learning curve for advanced features
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  8. Colby Gouldrup

    As a small business owner, Moosend has allowed me to punch above my weight class. The affordable pricing combined with robust features have enabled me to create email campaigns that feel polished and professional.

    + PROS: Competitive pricing for small business budgets, Packed with useful features- Simple enough for beginners to grasp
    - CONS: Reporting and analytics could be more detailed, Limited design customization
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  9. Jose Del Corral

    Moosend seems only okay so far. The basic editor gets the job done, but options feel constrained. I need more freedom to brand emails and create my own customized templates. Their support team has been hit or miss too.

    + PROS: User-friendly editor, Seamless platform integrations
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  10. Dave Charest

    Switching email providers to Moosend was the best move we made this year! The level of customer segmentation and targeting just blows MailChimp out of the water. Our email engagement rates have grown tremendously.

    + PROS: Robust segmentation and targeting, Increased customer engagement, Cost-effective pricing
    - CONS: Tedious setup process initially, Less third-party template integrations
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  11. David Williams

    I can’t say I’m wowed by Moosend yet. The glitchy automations and lack of execution on promised features have been disappointing. For an industry leader, I expected much better on delivering what they advertised.

    + PROS: Reputation as established player, Promising automation capabilities
    - CONS: Automation execution is buggy, Overpromises on features
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  12. Ajay Chauhan

    Our marketing journey with Moosend has been a revelation.

    + PROS: The platform's advanced product recommendations engine has been a game-changer, driving sales by accurately predicting customer preferences. The collaborative filtering and anticipatory product suggestions have significantly increased our average order value, showing Moosend's strength in leveraging big data for small businesses.
    - CONS: However, integrating Moosend with our existing tech stack was more challenging than anticipated. Despite its claims of easy integration, we faced technical hiccups that required extensive back-and-forth with their support team, delaying full deployment.
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  13. Denise Sanger

    Moosend has transformed how we approach email marketing and product recommendations.

    + PROS: The platform's use of big data to emulate Amazon-like product recommendation for small businesses is impressive. This, coupled with its no-code email builder and diverse integration options, has empowered us to launch targeted campaigns with ease.
    - CONS: User interface, while generally user-friendly, can occasionally be clunky and unintuitive, especially when navigating through the more advanced features. This has resulted in a steeper learning curve for some team members and slowed down our campaign setup times.
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  14. Lotenna En.

    Our experience with it has been a mixed bag of exceptional highs and frustrating lows.

    + PROS: On the high side, Moosend email segmentation and personalization features are top-notch, allowing for highly targeted marketing efforts. The platform's ability to recommend products based on lookalike customer behaviors has enhanced our engagement rates.
    - CONS: Cons have been mainly around customer support responsiveness. While Moosend offers 24/7 support, there have been instances where our queries weren't addressed as quickly as we'd hoped, impacting our ability to resolve issues in a timely manner.
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  15. Alana Murphy

    Adopting it for our e-commerce marketing needs, we’ve seen notable improvements in sales and customer engagement.

    + PROS: The highlight of Moosend for us has been its sophisticated yet accessible product recommendation system, which cleverly utilizes collaborative filtering. This feature alone has made a tangible difference in how we cross-sell and upsell, boosting our bottom line.
    - CONS: Primary drawback has been the platform limitations in terms of design flexibility. While Moosend offers a range of email templates, our creative team has found them to be somewhat restrictive, limiting the ability to fully brand our communications as we would like.
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  16. Jake J.

    Using Moosend’s email marketing automation has dramatically improved our outreach and customer engagement. The ease of creating automated workflows lets us tailor communications for different segments effectively.

    + PROS: Moosend shines with its automation capabilities, making it easy to set up complex sequences that ensure timely follow-up emails. Our campaign engagement has surged by 50% due to the platform’s precision in delivering personalized content based on user behavior.
    - CONS: However, the integration with our CRM was less than seamless. We experienced several synchronization issues that led to duplicate or missed communications. It took multiple attempts and a lot of back-and-forth with customer support to resolve these issues, which was quite frustrating and disrupted our marketing schedule.
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  17. Sam F.

    Moosend’s landing page builder has been integral in optimizing our lead capture strategy. The drag-and-drop interface allows for quick and easy page creation that aligns with our marketing campaigns.

    + PROS: This feature has allowed us to increase our lead conversion rates significantly, by up to 40%. The integration with Moosend's analytics also provides valuable insights into page performance, helping us tweak designs for better results.
    - CONS: However, the mobile responsiveness of the landing pages can sometimes be hit or miss. There have been instances where pages displayed perfectly on desktop but were misaligned on mobile devices, leading to a poor user experience and reduced effectiveness of campaigns targeted at mobile users.
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  18. Ted B.

    Moosend’s reporting and analytics feature has been a game-changer for measuring the effectiveness of our email campaigns. The detailed metrics have allowed us to fine-tune our strategies and improve ROI.

    + PROS: The depth of data available through Moosend's analytics is impressive, providing real-time insights into open rates, click-through rates, and conversions. This has enabled us to boost our campaign effectiveness by 35% by quickly identifying and replicating successful elements.
    - CONS: However, navigating through the analytics dashboard can be overwhelming due to the sheer amount of data and the complexity of filtering options. We once missed critical data on a poorly performing campaign because it was buried under less relevant metrics, which led to continued underperformance until we discovered the oversight during a routine review.
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  19. Christopher W.

    The personalization feature in Moosend has allowed us to target our audiences with incredible accuracy, crafting messages that speak directly to their preferences and behaviors.

    + PROS: The advanced segmentation and dynamic content capabilities of Moosend have led to a 45% improvement in email engagement rates. Tailoring content to individual preferences ensures that our messages are relevant and compelling, driving higher conversions.
    - CONS: The setup for creating highly personalized content streams is complex and not very intuitive. During an important campaign, a misconfiguration in segmentation criteria led to sending incorrect content to a significant segment of our audience, which took days to correct and apologize for, damaging our reputation temporarily.
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  20. Chris. L.

    Implementing Moosend’s integration features has streamlined our workflow by syncing with our CRM and e-commerce platforms. This seamless connection has automated key processes, enhancing our overall operational efficiency.

    + PROS: The robust API connectivity of Moosend integrates flawlessly with multiple systems, which has reduced our manual data entry by 50% and improved data accuracy. These integrations facilitate real-time updates across platforms, greatly optimizing our customer interaction and backend processes.
    - CONS: However, setting up and troubleshooting integrations initially proved to be a complex task, especially when custom fields and data syncing rules are involved. We experienced several disruptions in our workflow when data failed to sync correctly, leading to delays and the need for frequent manual interventions until the issues were fully resolved.
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  21. Christy H.

    Moosend’s email personalization has transformed our marketing communications, allowing us to engage with our audience on a more personal level, significantly enhancing open and click-through rates.

    + PROS: The dynamic content features are superb, enabling us to customize messages based on user behavior and preferences, which has led to a 40% increase in campaign effectiveness. This personal touch helps in retaining customers and improving long-term engagement.
    - CONS: The complexity of setting up these personalized campaigns, however, can be daunting for newcomers. In one instance, a poorly segmented campaign led to inappropriate content being sent to certain demographics, which was not only embarrassing but took considerable time and resources to rectify and apologize for.
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  22. Chun C.

    Using Moosend for marketing automation has significantly reduced the time needed to create and deploy campaigns, thanks to its user-friendly interface and powerful automation tools.

    + PROS: The automation editor is intuitive, allowing for quick setup of complex workflows that nurture leads effectively and increase conversion rates by over 30%. The ability to schedule and trigger emails based on specific actions is particularly valuable.
    - CONS: The automation capabilities, while powerful, can occasionally behave unpredictably, particularly in the execution of time-based triggers. This has resulted in emails being sent out at incorrect times, which caused confusion among our subscribers and required urgent corrective actions to maintain trust and engagement.
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  23. Samantha St.

    Moosend’s reporting features have been crucial for analyzing the performance of our marketing campaigns, providing insights that drive better decision-making.

    + PROS: The detailed reports from Moosend offer actionable insights that have enhanced our marketing strategies, leading to a 50% improvement in campaign performance. The real-time tracking of user actions provides a comprehensive overview of engagement and effectiveness.
    - CONS: However, the interface can be overwhelming with too much data presented at once, making it difficult to locate specific metrics. This complexity led to missed opportunities because critical performance indicators were buried in the plethora of options available.
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  24. Samantha H.

    Moosend’s automation workflows have streamlined our email marketing efforts, automating tasks that previously required manual intervention.

    + PROS: The robust automation tools allow for sophisticated sequences that nurture leads and push them through the sales funnel, increasing our conversion rates by 35%. The ease of setting up these workflows lets our team focus more on strategy and less on manual tasks.
    - CONS: The initial configuration of these workflows can be quite technical and prone to errors. For instance, a misconfigured workflow once resulted in sending duplicate emails to hundreds of subscribers, which took days to correct and smooth over with our audience.
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  25. Sam B.

    Moosend’s subscription form builder has been a valuable asset in growing our contact list. Its integration with our websites and social media channels streamlines the process of capturing leads.

    + PROS: The builder offers extensive customization options, allowing us to create forms that perfectly match our branding, which has increased our lead generation by 40%. The tool’s intuitive design makes it easy to implement across various platforms.
    - CONS: Despite its strengths, the form builder's compatibility with some less common website platforms is limited. We encountered issues where forms would not display correctly on certain versions of our website, requiring extensive troubleshooting and custom coding to resolve.
    Helpful(0) Unhelpful(0)You have already voted this

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