8.2/10 (Expert Score)
Product is rated as #3 in category Marketing Automation Platforms
Kajabi is an essential platform for any business looking to improve their customer engagement and sales performance through effective marketing automation.
Design and Customization
7
Customer Management
8.5
Price
10
Campaign Management
8.5
Reporting & Analytics
7
PROS:
  • All-in-One Solution
  • Customizable Templates
  • Automation Workflows
  • Analytics and Reporting
  • Integrations
CONS:
  • Cost
  • Learning Curve
  • Limited Customization
  • Limited Email Templates
  • Limited A/B Testing

Details about Kajabi

Kajabi is an all-in-one marketing automation platform designed to help businesses nurture and engage with their customers effectively. With Kajabi, businesses can easily create, launch, and manage marketing campaigns that drive more leads and convert them into qualified prospects for sales.

The platform offers a range of tools to support your marketing efforts, including email marketing, landing pages, sales funnels, and automation workflows. You can use Kajabi to design and send personalized emails, create high-converting landing pages, and set up automated workflows that engage with customers at every stage of their journey.

One of the key benefits of Kajabi is its ability to integrate with other business tools, such as CRM software and social media platforms, to streamline your marketing processes and provide a unified view of your customer data. This allows you to create targeted campaigns that speak directly to your customers’ needs and interests, ultimately leading to higher engagement and conversion rates.

In addition, Kajabi provides comprehensive analytics and reporting features that enable you to track the performance of your campaigns and make data-driven decisions about your marketing strategy.

Key Features of Kajabi:

  1. Email Marketing: Kajabi offers a powerful email marketing system that allows you to design and send targeted and personalized email campaigns to your customers. You can segment your audience based on their behaviors and interests to ensure that your messages are relevant and engaging.
  2. Landing Pages: With Kajabi, you can create beautiful and high-converting landing pages that are optimized for conversions. You can choose from a wide range of templates and customize them to match your brand and messaging.
  3. Sales Funnels: Kajabi offers a range of pre-built sales funnels that are designed to help you convert leads into customers. You can customize these funnels to suit your business needs and use them to automate your sales process.
  4. Automation Workflows: Kajabi automation workflows allow you to automate repetitive tasks and engage with your customers at every stage of their journey. You can use triggers and actions to create personalized experiences for your customers and ensure that they receive the right message at the right time.
  5. Integrations: Kajabi integrates with a wide range of third-party tools, including CRM software, social media platforms, and payment gateways. This allows you to streamline your marketing processes and provide a unified view of your customer data.
  6. Analytics and Reporting: Kajabi provides comprehensive analytics and reporting features that allow you to track the performance of your campaigns and make data-driven decisions about your marketing strategy. You can monitor your website traffic, email open and click-through rates, and sales performance to identify areas for improvement.

Kajabi is an essential platform for any business looking to improve their customer engagement and sales performance through effective marketing automation. With its user-friendly interface and robust features, Kajabi empowers businesses to create personalized experiences for their customers and drive growth through targeted campaigns.

Price Plans of Kajabi

  1. Basic Plan: $149/month (or $119/month if paid annually). This plan includes unlimited landing pages and marketing emails, up to 3 products and pipelines, 1 website, and 1 admin user.
  2. Growth Plan: $199/month (or $159/month if paid annually). This plan includes everything in the Basic Plan, plus unlimited products and pipelines, up to 15,000 contacts, 10 admin users, and access to Kajabi Affiliate Program.
  3. Pro Plan: $399/month (or $319/month if paid annually). This plan includes everything in the Growth Plan, plus up to 100,000 contacts, 3 websites, advanced automation, and priority customer support.

Photos: Kajabi

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FAQs related of Kajabi

What is Kajabi and what does it offer?

Kajabi is an all-in-one platform that helps entrepreneurs and businesses create, market, and sell their online courses, membership sites, and digital products. It provides a wide range of features and tools to facilitate course creation, marketing automation, website building, and online payments.

How easy is it to use Kajabi?

Kajabi is designed with user-friendliness in mind, making it easy for both beginners and experienced users. Its intuitive interface and drag-and-drop functionality allow you to create and customize your courses and website without any coding knowledge. Additionally, Kajabi offers comprehensive tutorials and support resources to guide you through the process.

Can I customize the look and feel of my Kajabi site?

Absolutely! Kajabi offers a wide range of customization options to ensure your site reflects your brand identity. You can choose from various templates, customize colors, fonts, and layouts, and even add your own logo and branding elements. This allows you to create a unique and professional online presence that aligns with your business image.

Does Kajabi support video hosting?

Yes, Kajabi provides built-in video hosting capabilities, allowing you to upload and host your course videos directly on the platform. This eliminates the need for third-party video hosting services and simplifies the process of delivering your content to your audience. Kajabi also provides options for video privacy settings and video player customization.

Can I sell digital products other than courses on Kajabi?

Absolutely! In addition to online courses, Kajabi allows you to sell various digital products such as e-books, templates, downloadable resources, and more. You can set up pricing, payment options, and delivery methods for your digital products, making it easy to monetize your expertise beyond just courses.

What marketing features does Kajabi offer?

Kajabi provides powerful marketing features to help you promote and sell your online products. It offers email marketing automation, sales funnels, landing page creation, lead capture forms, and the ability to create discount codes and coupons. These features enable you to nurture leads, convert customers, and optimize your marketing campaigns.

Does Kajabi integrate with other tools and platforms?

Yes, Kajabi offers seamless integrations with popular third-party tools and platforms. It integrates with email marketing services like Mailchimp and ConvertKit, payment gateways like Stripe and PayPal, webinar platforms, and customer relationship management (CRM) systems. This integration capability allows you to streamline your workflows and leverage the tools you already use.

Is Kajabi suitable for large businesses or only for individual entrepreneurs?

Kajabi caters to a wide range of users, from individual entrepreneurs to larger businesses. Its features and scalability make it suitable for both small-scale online course creators and established organizations. Whether you’re a solopreneur or part of a larger team, Kajabi provides the tools and flexibility to meet your business needs.

How secure is Kajabi for handling payments and customer data?

Kajabi takes security seriously and implements robust measures to protect your payments and customer data. It uses industry-standard encryption and complies with payment card industry (PCI) data security standards. Additionally, Kajabi employs advanced security protocols to safeguard against unauthorized access and ensures the privacy and integrity of your sensitive information.

Can I offer memberships or subscriptions on Kajabi?

Yes, Kajabi allows you to create and manage memberships or subscriptions for your online content. You can set up recurring payments, control member access to different content or courses, and offer tiered pricing options. This feature is particularly useful for creating exclusive communities, providing ongoing value to your members, and generating recurring revenue.

Does Kajabi provide analytics and reporting capabilities?

Yes, Kajabi offers comprehensive analytics and reporting features to help you track the performance of your courses and marketing efforts. You can monitor metrics such as course progress, revenue, conversions, email engagement, and more. These insights enable you to make data-driven decisions, identify areas for improvement, and optimize your online business strategies.

Can I use my own domain name with Kajabi?

Yes, with Kajabi, you have the option to use your own domain name for your website. This allows you to maintain your brand consistency and establish a professional online presence. Kajabi provides step-by-step instructions to guide you through the process of setting up your domain and connecting it to your Kajabi site.

Does Kajabi offer customer support?

Yes, Kajabi provides customer support to assist you with any questions or issues you may encounter. They offer support through email and live chat, ensuring timely responses and personalized assistance. Additionally, Kajabi offers an extensive knowledge base, video tutorials, and a community forum where you can connect with other users and find helpful resources.

Can I try Kajabi before making a purchase?

Yes, Kajabi offers a 14-day free trial for you to explore and experience the platform features. This trial period allows you to test its functionality, create courses, build your website, and familiarize yourself with the various tools. It is an excellent opportunity to determine if Kajabi is the right fit for your online business before making a commitment.

Are there any transaction fees when selling through Kajabi?

Kajabi does not charge any transaction fees for the sales you make through its platform. This means you can keep the full revenue from your online course or product sales. However, it is important to note that payment gateway fees may still apply, depending on the payment processor you choose to integrate with Kajabi.

Can I migrate my content from another platform to Kajabi?

Yes, Kajabi provides options to migrate your content from other platforms. Whether you have existing courses, blog posts, or customer data, Kajabi offers import capabilities to streamline the migration process. This ensures a smooth transition to Kajabi while preserving your content and minimizing any disruption to your online business operations.

Is Kajabi suitable for selling physical products or services?

Kajabi primary focus is on digital products, online courses, and memberships. While it may not be specifically tailored for selling physical products or services, you can still utilize its features to promote and sell related offerings. For example, you can create digital resources or courses that complement your physical products or use Kajabi to sell consulting services.

Does Kajabi provide support for multiple languages?

Yes, Kajabi supports multiple languages, allowing you to create content and provide a localized experience for your international audience. You can customize your website, course content, and email communications in different languages to cater to diverse markets and engage with a global customer base.

Can I run an affiliate program using Kajabi?

Yes, Kajabi offers built-in affiliate program functionality that allows you to set up and manage an affiliate network for your online business. You can create custom affiliate links, track referrals and commissions, and provide your affiliates with the necessary marketing resources. This feature enables you to leverage the power of affiliate marketing to expand your reach and increase sales.

Does Kajabi provide mobile app support?

Yes, Kajabi offers a mobile app for both iOS and Android devices, ensuring that you can access and manage your online business on the go. The mobile app allows you to view course progress, engage with students, send emails, and monitor your business performance from the convenience of your mobile device.

Can I offer free trials or samples of my courses with Kajabi?

Yes, Kajabi provides the flexibility to offer free trials or samples of your courses to potential customers. You can set up limited-access previews or time-limited trials to allow users to experience a portion of your course content before making a purchase decision. This strategy can help attract and convert leads by showcasing the value and quality of your courses.

Does Kajabi support live webinars or online events?

Yes, Kajabi offers integration with popular webinar platforms such as Zoom, enabling you to host live webinars or online events. You can seamlessly integrate your webinars into your Kajabi site and use its marketing and sales features to promote and sell access to your live events. This allows you to engage with your audience in real-time and deliver interactive experiences.

Can I create a community or discussion forum with Kajabi?

Yes, Kajabi provides community-building features that allow you to create an interactive and engaging environment for your audience. You can set up discussion forums, provide a space for members to connect and interact, and foster a sense of community around your online courses or memberships. This helps facilitate peer-to-peer learning, networking, and ongoing engagement.

Is there a limit to the number of courses or products I can create on Kajabi?

Kajabi offers different pricing plans with varying limits on the number of courses and products you can create. The specific limitations depend on the plan you choose. However, even with the lower-tier plans, you can still create a significant number of courses and products to meet the needs of your online business.

Can I track and manage affiliate commissions using Kajabi?

Yes, Kajabi provides built-in tracking and management capabilities for affiliate commissions. You can monitor affiliate performance, track referred sales, and manage commission payouts directly within the platform. This simplifies the process of managing your affiliate program and ensures transparency and accuracy in your commission calculations.

Can I offer one-on-one coaching or consulting services on Kajabi?

Yes, Kajabi allows you to offer one-on-one coaching or consulting services as part of your online business. You can set up appointments, manage bookings, and integrate scheduling tools to streamline your coaching or consulting operations. This feature enables you to diversify your offerings and generate additional revenue streams.

Specification: Kajabi

Common Specifications
Alternative to

ActiveCampaign

Customer Type

Authors, Bloggers, Consultants, Content creators, Course creators, Entrepreneur, Freelancers, Influencers, Marketers, Marketing agencies, Medium business, Nonprofits, Online coaches, Small business

Deployment Type

SaaS

Device Supported

Mac OS, Windows

Languages Supported

English

Pricing Model

Free Trial, Annual Subscription, Monthly Subscription

Support Options

24/7 Live Support, Developer Portal, Email/Help Desk, FAQs/Forum, Knowledge Base

Training Options

Documentation, Live Online, Videos, Webinars

Specification
Email Marketing Features

AB Testing, Auto-Responders, Campaign Scheduling, Campaign Segmentation, CAN SPAM Compliance, Custom Fields, Customer Journey Mapping, Customer Segmentation, Customer Surveys, Drip Campaigns, Dynamic Content, Ecommerce Integration, Event Triggered Actions, Image Library, Internationalization, Landing Pages, List Management, Mobile Responsive Emails, Multi-Channel Marketing, Multivariate Testing, Reporting/Analytics, Template Management, Third Party Integrations, Web Forms, Website Visitor Tracking, Workflow Management, Auto Notification, CRM integration, CNAME, Data import/export, GDPR-compliant, Scheduling, Social integration, Tracking

Landing Page Features

A/B Testing, Analytics and Reporting, CRM Integration, Customizable Design, Drag and Drop Editor, Lead Capture Forms, Mobile Optimization, Pre-made Templates, Responsive Layout, SEO Optimization, SSL Certificates

Deals & Offers of Kajabi

Here are the list of latest deals and alternatives available.

15 reviews for Kajabi

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  1. Brittany Allen

    Our experience with Kajabi has been positive overall.

    + PROS: Kajabi offers an all-in-one solution for marketing automation, allowing us to streamline our processes and engage with customers effectively.
    - CONS: The learning curve can be steep for some team members, requiring time and effort to fully grasp and utilize all the customization features.
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  2. Rebecca Walker

    Kajabi has been an essential platform for our team, helping us improve customer engagement and boost sales through effective marketing automation.

    + PROS: Kajabi has been an essential platform for our team, helping us improve customer engagement and boost sales through effective marketing automation.
    - CONS: The learning curve of Kajabi can be steep initially, requiring some time and effort to fully understand and utilize all its features.
    Helpful(0) Unhelpful(0)You have already voted this
  3. Nicole Turner

    Kajabi has significantly improved our customer engagement and sales performance through its effective marketing automation features.

    + PROS: Kajabi has significantly improved our customer engagement and sales performance through its effective marketing automation features.
    - CONS: The initial learning curve of Kajabi can be steep, requiring some time and effort to fully understand and utilize all its features.
    Helpful(0) Unhelpful(0)You have already voted this
  4. Benjamin Adams

    We have had a positive experience using Kajabi for our team’s marketing automation needs.

    + PROS: Kajabi provides us with an all-in-one solution, allowing us to easily create, launch, and manage effective marketing campaigns.
    - CONS: The learning curve of Kajabi can be steep initially, requiring some time and effort to fully understand and utilize all its features.
    Helpful(0) Unhelpful(0)You have already voted this
  5. Sigebryht Ruggieri

    I can confidently say that it has significantly improved our workflow. The platform is intuitive and user-friendly, making it easy for everyone on the team to navigate and use. The features are robust and comprehensive, allowing us to manage our online courses, marketing, and sales all in one place. The customer support is also commendable; they are responsive and helpful whenever we encounter issues or have questions. However, the standout feature for me is the automation capabilities. It has saved us a lot of time and effort by automating repetitive tasks.

    + PROS: The pros of using Kajabi include its ease of use, wide range of features, excellent customer support, and automation capabilities.
    - CONS: The cons of using Kajabi are its relatively high price point and the occasional glitches we experience.
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  6. Lizzie Barclay

    Kajabi has been a cornerstone for our digital marketing efforts.

    + PROS: The all-in-one platform has streamlined how we create, market, and sell online courses. The ease of setting up a course with their AI builder, coupled with robust email marketing tools, has significantly increased our conversion rates. The zero revenue share model means we keep what we earn, making it financially beneficial.
    - CONS: While Kajabi offers a comprehensive suite of tools, its pricing can be a barrier for small businesses or solo entrepreneurs just starting out. We struggled initially to justify the cost against our budget, weighing the advanced features against the steep price point.
    Helpful(0) Unhelpful(0)You have already voted this
  7. Tommy Griffith

    Adopting Kajabi for our knowledge commerce business was a strategic move.

    + PROS: Kajabi's integrated platform allowed us to unify our brand, content, and audience seamlessly. The flexibility to customize our site without needing to code, along with powerful analytics to track our sales and student engagement, has been invaluable. Their 24/7 support is responsive and helpful, solving issues promptly.
    - CONS: However, we've found the platform's learning curve to be somewhat steep for new users. The sheer amount of features, while impressive, can be overwhelming, and it took our team significant time to fully leverage the platform's capabilities.
    Helpful(0) Unhelpful(0)You have already voted this
  8. Marian Valia

    Our journey with Kajabi began as we looked to diversify our revenue through online education.

    + PROS: They excels in its commerce tools and AI Hub, making product launches straightforward and effective. Email list management and marketing campaigns have transformed how we engage with our audience, moving them smoothly from followers to paying customers.
    - CONS: Our main frustration with Kajabi has been with its mobile responsiveness. Some of our students have reported issues accessing courses on different devices, which has impacted their learning experience and, subsequently, our customer satisfaction rates.
    Helpful(0) Unhelpful(0)You have already voted this
  9. Beatriz Estay

    Kajabi has been instrumental in scaling our coaching and membership programs.

    + PROS: Ability to offer courses, memberships, and coaching all in one place, coupled with Kajabi's powerful payment and checkout experiences, has streamlined our operations and boosted revenue. The community feature has also fostered a strong, engaged audience around our brand.
    - CONS: Customization options, while extensive, can sometimes feel limiting for those looking to push the boundaries of design. We've had to find workarounds for some of our more innovative ideas, which was a slight disappointment.
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  10. Arvind Hickman

    Utilizing Kajabi for online course creation has streamlined my ability to deliver high-quality educational content. The platform’s tools are intuitive, enhancing both course creation and student interaction.

    + PROS: Kajabi excels in providing a seamless, integrated system for building and managing courses. The drag-and-drop course builder has made it possible for me to design courses with rich multimedia content, increasing student engagement by over 50%.
    - CONS: However, the platform's cost can be prohibitive for smaller creators. The high monthly fees and transaction costs were a harsh reality when I first began. Initially, I struggled with the decision, especially after a course launch didn't perform as expected, leading to financial strain due to the ongoing expenses despite minimal revenue.
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  11. Md Islam

    I’ve been using Kajabi to manage a membership site that offers exclusive content to my subscribers. The ability to build a community within the platform has been a key factor in my site’s growth.

    + PROS: The membership features in Kajabi are robust, allowing for easy content updates and member management. I've seen a 40% increase in subscriber retention since I began utilizing their community features, which encourage active user interaction and content consumption.
    - CONS: On the downside, the customization options for the membership sites are limited. I once wanted to integrate a third-party tool for better user profiling, and it became a technical nightmare. The lack of flexibility made it difficult to provide a unique experience for my users, causing some dissatisfaction among members expecting a more tailored approach.
    Helpful(0) Unhelpful(0)You have already voted this
  12. Ilona Ok.

    Using Kajabi for email marketing has transformed the way we engage with our audience. The platform provides robust tools for crafting, sending, and analyzing email campaigns.

    + PROS: The integration of email marketing within Kajabi has allowed us to streamline our workflows, achieving a higher open rate of 30% due to better targeted and more relevant content. The automation features save us considerable time each week.
    - CONS: The template options, however, are somewhat limited and not as customizable as I'd like. This became apparent when we tried to create a uniquely branded campaign and found the design capabilities lacking, forcing us to use external tools to achieve the desired aesthetic, complicating our process.
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  13. Tanvi P.

    Leveraging Kajabi to build and manage our online communities has significantly boosted our membership engagement. The platform’s tools are tailor-made for fostering active, vibrant communities.

    + PROS: Kajabi’s community management features are top-notch, allowing us to enhance user interaction and increase member retention by 35%. The ability to integrate discussion forums and live events has transformed our community into a thriving ecosystem.
    - CONS: However, the customization options for community layout and features are not as extensive as I had hoped. We encountered limitations when trying to implement specific functionalities that were crucial for our user experience, leading to a compromise in how we envisioned our community space.
    Helpful(0) Unhelpful(0)You have already voted this
  14. Jeffrey Mo.

    Using Kajabi’s mobile app has allowed us to stay connected with our users and manage our platform on the go, enhancing our ability to respond quickly to customer needs.

    + PROS: The mobile app is robust, providing almost all the functionalities available on the desktop version, which is rare in such platforms. This has improved our operational efficiency by 30%, allowing for real-time updates and interactions.
    - CONS: However, the app occasionally suffers from sync issues, especially when updating course content or processing payments. This has led to discrepancies that require manual correction later, undermining the convenience and occasionally leading to customer service issues during critical periods.
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  15. Tommy Griffith

    Utilizing Kajabi for product launches has streamlined the entire process, from pre-launch marketing to post-launch analysis. The integrated tools support every step, making it a one-stop solution for launching digital products.

    + PROS: The platform's ability to manage pre-launch sign-ups, launch campaigns, and post-launch follow-ups in one place has increased our launch efficiency by 45%. The seamless integration of marketing and sales tools under one roof has significantly boosted our conversion rates.
    - CONS: However, the platform's reliance on predefined workflows can sometimes restrict creativity. During one launch, we wanted to implement an unconventional marketing strategy, but the platform's limitations required us to adjust our plans to fit within the available features, which diluted the impact of our original concept.
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