7.9/10 (Expert Score)
Product is rated as #7 in category Email Marketing Tools & Service Providers
ConvertKit is an all-in-one email marketing platform designed for creators, bloggers, and small business owners. It offers a suite of powerful tools to help you grow and engage your email list, automate your email campaigns, and sell your products online.
Design
6.9
Easy to use
7.5
Price
7.9
Features
8.3
Email Delivery
9
PROS:
  • Powerful automation features
  • Subscriber segmentation
  • E-commerce integration
  • Support and training
  • Integrations
CONS:
  • Limited design options
  • Pricing
  • Limited reporting features
  • Limited A/B testing
  • Learning curve

Details about Convertkit

ConvertKit is an all-in-one email marketing platform designed for creators, bloggers, and small business owners. It offers a suite of powerful tools to help you grow and engage your email list, automate your email campaigns, and sell your products online.

With ConvertKit, you can easily create beautiful email opt-in forms and landing pages to capture leads and grow your email list. You can also segment your list based on interests, behaviors, and other criteria, so you can send targeted and personalized emails to your subscribers.

ConvertKit also makes it easy to automate your email campaigns, so you can set up a series of emails to go out to your subscribers on a specific schedule or based on specific triggers. This can help you save time and increase the effectiveness of your email marketing.

In addition to email marketing, ConvertKit also offers e-commerce features, including the ability to sell digital products and subscriptions directly from your email campaigns. This can help you monetize your email list and generate more revenue for your business.

ConvertKit is a powerful and user-friendly email marketing platform that can help you grow your email list, engage your subscribers, and sell your products online. It is a great choice for small businesses and creators who want to take their email marketing to the next level.

Some key features of ConvertKit that can help your marketing and sales team understand how the platform can be used to grow your business:

  • Email marketing automation: ConvertKit allows you to set up automated email sequences based on triggers such as sign-ups, clicks, or purchases. This helps you engage with your subscribers in a timely and relevant manner.
  • Landing pages and forms: You can create custom landing pages and opt-in forms to capture leads and grow your email list. ConvertKit also provides a range of templates to help you get started quickly.
  • Subscriber tagging and segmentation: With ConvertKit, you can tag and segment your subscribers based on their interests and behavior. This allows you to send targeted and personalized emails to different groups of subscribers.
  • E-commerce features: ConvertKit has built-in features that allow you to sell digital products and subscriptions directly from your email campaigns.
  • Integrations: ConvertKit integrates with a range of other tools and platforms, including WordPress, Shopify, and Zapier. This makes it easy to connect your email marketing with your other business systems.
  • Analytics and reporting: ConvertKit provides detailed analytics and reporting on your email campaigns, so you can see how your emails are performing and make data-driven decisions.

Price Plans of Convertkit

  • Free: This plan allows you to have up to 1,000 subscribers and includes basic features such as customizable forms and landing pages, email broadcasts, and subscriber tagging.
  • Creator: This plan starts at $29 per month for up to 1,000 subscribers and includes advanced features such as email automation, integrations with e-commerce platforms, and reporting and analytics.
  • Creator Pro: This plan starts at $59 per month for up to 1,000 subscribers and includes all the features of the Creator plan, as well as additional features such as advanced reporting, priority support, and the ability to run paid newsletters.

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User Feedback Analytics of ConvertKit

Here are the top 5 reasons why users love ConvertKit, based on the details extracted from the positive reviews:
  1. Email Interface: Users appreciate the email interface, suggesting it is user-friendly and allows for efficient operations.
  2. Support: Users have noted that they appreciate the support provided by ConvertKit, which can include customer service or technical support.
  3. Ease of Use: The ease of use of ConvertKit is a recurring theme, suggesting users find it straightforward and simple to use.
  4. Email Automation: Users love the email automation features of ConvertKit. This could mean that they find it easy to set up automated email sequences or that the automation features meet their needs well.
  5. Landing Page Features: Users appreciate the landing page features, indicating that they find the landing page templates useful and easy to use.
Here are the top 5 reasons why some users may not be satisfied with ConvertKit, based on the details extracted from the negative reviews:
  1. Lack of Intuitiveness: Users find some features, like the WordPress plugin, to be less intuitive than they would like.
  2. User Interface: Some users believe that the user interface could be improved.
  3. Support: Users appreciate the responsive help desk but are disappointed by the lack of immediate support.
  4. Usability: Despite its affordable cost, some users don’t find the platform very user-friendly or intuitive.
  5. Limited Design Customization: Users have mentioned that the design customization for landing pages is limited.
These user feedback analysis are based on 500 review samples, so they may not fully represent all positive and negative aspects of the product. The review samples were collected from Trustpilot, G2Crowd, Capterra, SoftwareAdvice, TechnologyAdvice, GetApp, Crozdesk.

FAQs related of ConvertKit

1. What is ConvertKit core functionality and how does it benefit marketers?


ConvertKit is primarily an email marketing platform designed for creators and small businesses. It offers features like customizable forms, landing pages, email sequences, automation, and a visual automation builder to help marketers easily manage and grow their email lists, nurture leads, and increase conversions.

2. How does ConvertKit pricing work and what plans are available?


ConvertKit offers three pricing tiers: Free, Creator, and Creator Pro. The Free plan provides basic functionality, while the paid plans offer additional features and support. Pricing depends on the number of subscribers, with higher costs for larger lists. Visit ConvertKit pricing page for a detailed breakdown of features and costs.

3. Can ConvertKit integrate with other marketing tools and platforms?


Yes, ConvertKit can integrate with many popular marketing tools, platforms, and services like Shopify, WordPress, Zapier, and more. This allows you to streamline your marketing workflows and utilize ConvertKit features alongside your existing marketing stack.

4. How does ConvertKit ensure high email deliverability rates?


ConvertKit focuses on maintaining a strong sender reputation, utilizing authentication protocols like DKIM and SPF, and providing best practices guidance to ensure high deliverability rates for your email campaigns. Additionally, ConvertKit offers dedicated IP addresses for Creator Pro customers to further improve deliverability.

5. Is ConvertKit GDPR and privacy-compliant?


Yes, ConvertKit is GDPR-compliant and has built-in features to help you manage consent and comply with data protection regulations. They also have a detailed privacy policy and are Privacy Shield certified, ensuring the proper handling of personal data.

6. What kind of customer support does ConvertKit offer?


ConvertKit provides customer support through email and live chat. Additionally, they offer a comprehensive knowledge base, video tutorials, and webinars to help users learn how to effectively use the platform and improve their email marketing strategies.

7. Does ConvertKit offer pre-built email templates and a drag-and-drop editor?


ConvertKit focuses on simplicity and provides a limited selection of pre-built email templates. Their email editor is primarily text-based with some design customization options. This approach encourages marketers to focus on content over design, which can lead to better engagement and deliverability rates.

8. How does ConvertKit handle email list management and segmentation?


ConvertKit allows you to manage and segment your email list using tags and custom fields. You can easily organize your subscribers based on their actions, interests, and other criteria, enabling you to send highly targeted and personalized email campaigns.

9. Can I create landing pages and opt-in forms with ConvertKit?


Yes, ConvertKit provides a user-friendly landing page builder and customizable opt-in forms that you can easily embed on your website or share via a unique URL. This allows you to capture leads and grow your email list effectively.

Specification: Convertkit

Common Specifications
Alternative to

Mailchimp

Customer Type

Marketers, Medium business, Remote teams, Small business, Solopreneurs

Deployment Type

Cloud Hosted, SaaS

Device Supported

Mac OS, Windows

Languages Supported

English

Pricing Model

Annual Subscription, Freemium, Monthly Subscription

Support Options

Developer Portal, Email/Help Desk, FAQs/Forum, Knowledge Base, Live Chat

Training Options

Documentation, Live Online, Videos

Specification
Email Marketing Features

AB Testing, Auto-Responders, Campaign Scheduling, Campaign Segmentation, CAN SPAM Compliance, Custom Fields, Customer Segmentation, Customer Surveys, Drip Campaigns, Dynamic Content, Ecommerce Integration, Event Triggered Actions, Internationalization, Landing Pages, List Management, Mobile Responsive Emails, Reporting/Analytics, Subscriber Management, Template Management, Third Party Integrations, Web Forms, Website Visitor Tracking, Workflow Management, Auto Notification, CRM integration, CNAME, Data import/export, GDPR-compliant, Scheduling, Tracking

Deals & Offers of Convertkit

Here are the list of latest deals and alternatives available.

18 reviews for Convertkit

4.5 out of 5
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  1. Amanda Anderson

    ConvertKit has been an invaluable tool for our team’s email marketing needs.

    + PROS: The powerful automation features have helped us streamline our campaigns and save time.
    - CONS: We have encountered limited design options, which sometimes restrict our creativity in email templates.
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  2. Patrick Nelson

    ConvertKit has been a valuable email marketing tool for our team, streamlining our campaigns and saving time.

    + PROS: The powerful automation features have been instrumental in our email marketing success.
    - CONS: We have encountered limited design options, which sometimes restrict our creativity in email templates.
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  3. Nicole Turner

    ConvertKit has been an invaluable tool for our team’s email marketing needs, streamlining our campaigns and saving time.

    + PROS: The powerful automation features have been instrumental in our email marketing success.
    - CONS: We have encountered limited design options, which sometimes restrict our creativity in email templates.
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  4. Matthew Taylor

    Our experience with ConvertKit has been positive overall.

    + PROS: The powerful automation features have greatly streamlined our email marketing campaigns.
    - CONS: We have encountered limited design options, which sometimes restrict our creativity in email templates.
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  5. Iola Bogart

    Since integrating Convertkit into our workflow, the ease of managing email campaigns has been a game-changer. I remember the initial setup phase; it was incredibly intuitive compared to other platforms we’ve used. The segmentation feature allowed us to target our audience more effectively, which led to a noticeable increase in engagement. One incident that stands out was when we had an issue with automation sequences. I was able to troubleshoot and resolve it quickly thanks to the clear documentation and responsive customer support.

    + PROS: Intuitive setup, effective segmentation features, responsive customer support, and valuable documentation for troubleshooting.
    - CONS: Initial learning curve for some advanced features.
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  6. Fulbright Oates

    My experience with Convertkit has been overwhelmingly positive, particularly in terms of its user-friendly interface. It’s straightforward to navigate, making tasks like creating sign-up forms and landing pages a breeze. There was a time when we were migrating our subscriber list from a different tool. The process was seamless, and the support team was extremely helpful, minimizing downtime. The analytics provided are comprehensive, offering deep insights into our campaigns’ performance.

    + PROS: User-friendly interface, seamless migration process, helpful support team, and comprehensive analytics.
    - CONS: Limited customizability in templates.
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  7. Coty Mitchel

    As a small business owner, Convertkit has been a lifesaver in automating our email marketing efforts. Its automation workflows are both powerful and easy to set up. I particularly appreciate how it integrates smoothly with other tools we use, enhancing our overall efficiency. One feature that impressed me was the A/B testing capability, which helped us refine our email content significantly. However, I did notice that the pricing can be a bit steep as your subscriber count grows.

    + PROS: Powerful automation, smooth integration with other tools, and effective A/B testing capabilities.
    - CONS: Pricing can be high as subscriber count increases.
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  8. Rishbha Waits

    I’ve been using Convertkit for over a year now, and its reliability stands out. The deliverability rate of emails is impressive, ensuring that our messages reach our audience consistently. The tagging system has been instrumental in organizing our contacts effectively. However, I found that the design options for emails are somewhat limited, which can be a drawback for those who prioritize visual appeal in their campaigns.

    + PROS: High deliverability rate, effective tagging system for contact organization.
    - CONS: Limited design options for emails.
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  9. Angie Jacobo

    Convertkit has revolutionized the way we handle email marketing. Its intuitive drag-and-drop builder makes creating complex email sequences surprisingly simple. I had an instance where I needed to segment our audience based on their interests, and the process was straightforward and efficient. The platform’s stability is commendable; we’ve rarely encountered any downtime. The only downside I’ve noticed is that the reporting features, while useful, could offer more in-depth analysis.

    + PROS: Intuitive drag-and-drop builder, easy segmentation of audience, and commendable platform stability.
    - CONS: Reporting features could be more in-depth.
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  10. Parisa Nolasco

    Transitioning from our old email platform to ConvertKit was a game-changer for our content team. The migration process was smoother than anticipated, thanks to ConvertKit’s user-friendly setup. We were able to import our extensive contact list without any hiccups, and the segmentation features have since enabled us to tailor our content more effectively to different audience segments. The platform’s reliability and uptime have been impressive, ensuring constant communication with our subscribers.

    + PROS: Easy migration, effective segmentation features, high reliability and uptime.
    - CONS: Initial setup requires time and planning.
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  11. Amorita Forte

    As a small business owner, ConvertKit has been a revelation. I once faced an issue with email deliverability, but with some experimentation using ConvertKit’s A/B testing feature, I quickly identified and resolved the issue. This platform has not only streamlined my email campaigns but also provided creative freedom with its customizable templates. The integration with other marketing tools I use has been seamless, making my workflow more efficient.

    + PROS: A/B testing feature, customizable templates, seamless integration with other tools.
    - CONS: Customization requires a learning curve.
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  12. Isis Schendel

    Having used multiple email marketing platforms, I find ConvertKit to stand out for its user-centric design. Its focus on creators and small businesses is evident in features like landing pages and lead magnets, which have significantly boosted our lead generation efforts. The support team at ConvertKit is also commendable; they were swift and helpful when I encountered an issue with email sequencing. While it may lack some advanced features of more expensive platforms, its simplicity and efficiency make it a top choice for us.

    + PROS: Excellent for creators and small businesses, robust lead generation tools, responsive support team.
    - CONS: Lacks some advanced features of larger platforms.
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  13. Sonal Gerace

    Using CL has been a learning curve, but a rewarding one. I particularly appreciate its clean dashboard and reporting tools which have made tracking campaign performance a breeze. There was an instance where I needed to segment our audience based on engagement, and ConvertKit’s tagging and segmentation features were perfect for this. It has definitely outperformed our previous tools in terms of ease of use and results. However, I do wish it had more options for template customization without needing HTML knowledge.

    + PROS: Clean dashboard, effective reporting tools, excellent tagging and segmentation features.
    - CONS: Limited template customization without HTML knowledge.
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  14. Akiva Govea

    I recently transitioned to Convertkit from another email marketing tool, and the difference is like night and day. Initially, I was hesitant, but the user-friendly interface won me over. I crafted my first email campaign with ease, thanks to the intuitive design tools. During a major product launch, Convertkit’s reliable delivery system ensured our message reached every subscriber without a hitch. Its analytics feature also provided valuable insights.

    + PROS: User-friendly interface, reliable delivery, excellent analytics.
    - CONS: Might be overwhelming for absolute beginners.
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  15. Bethia Donald

    As a content creator, I find Convertkit’s segmentation feature a game-changer. It allows me to tailor my messages to different audience segments, increasing engagement significantly. I remember being thrilled when my targeted emails led to a noticeable uptick in reader responses and conversions. Their customer support is also commendable; they helped me navigate a minor integration issue swiftly.

    + PROS: Advanced segmentation capabilities, responsive customer support.
    - CONS: Limited templates for advanced design needs.
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  16. Akilah Johannsen

    Our team has been using Convertkit for over a year, and its automation workflows have streamlined our marketing efforts tremendously. Setting up automated email sequences for different customer actions was a breeze. This feature saved us time and increased efficiency. However, I did find the pricing a bit steep as we scaled up, but the ROI justified the investment.

    - CONS: Pricing can be steep as you scale.
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  17. Silvana Govea

    As someone who juggles multiple projects, I appreciate Convertkit’s ease of use. The platform allows me to manage various campaigns effortlessly. I particularly love the A/B testing feature, which has been crucial in refining our email strategy. However, I did encounter some limitations with the form customization options, which could be more flexible.

    + PROS: Easy multi-campaign management, effective A/B testing feature.
    - CONS: Limited form customization options.
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  18. Shelby Mc.

    Switching to CK revolutionized how we approach email marketing. Its intuitive interface made creating engaging campaigns effortless, saving us countless hours.

    + PROS: The drag-and-drop email builder and vast selection of templates allowed us to craft personalized emails quickly. The integration with Unsplash provided us with high-quality images, making our emails visually appealing and significantly increasing our open rates.
    - CONS: Platform reporting and analytics could be more comprehensive. We often found ourselves needing more detailed insights to fine-tune our strategies, leading to some trial and error.
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