After days of research and discussion, you set up a campaign that works well. You can generate leads into your CRM. However, this is just step one. Now you will need to slowly nurture and push these potential leads to become paid customers.
Gone are the days when cold sales calls and pay per click methods used to work for B2B Sales Lead Generation. Customers have become intelligent, and competition in the market is fierce. If any lead is left unattended, chances are high that you might lose on that lead. According to Gleanster Research, around 50% of the potential leads that get captured are ‘not ready to buy’. Out of that 25% are trash leads while the remaining 25% can be converted into sales.
If you spam your marketing qualified lead with content marketing or blog post that are unrelatable and uncalled for, your sales leads will make sure to put your product or service off the table permanently. Rather sending them the information they need and reducing the sales cycle is important. By sending proper content, you reduce your sales cycle by giving your sales leads an idea about your solutions. So before your sales team calls them, they know about your solution.
GDPR and CCPA update:
Leadfuze has also joined the GDPR and CCPA bandwagon and has added all the essential features to adhere to the new laws. They have ensured the pseudonymization of the data, anonymization of the data subjects and encryption of the data process techniques. To know more about these details follow this link.
Check the below Reddit discussion that I came across while writing this review. This post is old but it is still valid.
B2B Lead Generation Process with Latest Online Tools
To avoid waste of time and pace up your sales and marketing process, automating sales prospects is mandatory and a great way. You cannot sit and manually segregate your sales leads, then write to them and then again call them. Rather you need a tool that will do all the hard work for you. Starting with lead generation process to filtering them, from segregating to drip emails- everything needs to be automated. And to the relief of your sales team, LeadFuze is one such tool that works wonders for the sales team to generate new leads.
LeadFuze is described as “all-in-one B2B sales automation software“. Sales people dread cold calling the most, and LeadFuze discards exactly that- no more cold callings are needed as LeadFuze automatically pulls in data from LinkedIn and Twitter, verifies the data by pinging the servers, and serve it on a platter for the sales people to send out personalised and well-crafted emails.
However, you cannot avoid your thoughts on comparing it with tools like Rapportive, AnyMailFinder or FullContact. They are most used sales and marketing tools for qualified lead generation at individual level, but scaling of prospecting and lead automation is not possible.
Founder and CEO of LeadFuze, Justing McGill mentioned to VentureBeat that LeadFuze is very much different from these as he feels LeadFuze essentially combines all these three in one click.
B2B Sales Prospecting with LeadFuze
LeadFuze’s search feature to generate leads is a great way, and if you are trying it, LeadFuze will reward you for that! Now isn’t that cool? This feature enables you to find the most prospects within your target market as possible with each search you perform.
For instance, if you are targeting prospects in Marketing, you simply select “Marketing Manager” under the Role/Function drop down, and the system will automatically put this string together for you: (“Marketing Manager” OR “Director of Marketing” OR “CMO” OR “Chief Marketing Officer” OR “Vice President of Marketing” OR “VP of Marketing” OR “VP Marketing”)
This makes finding all of your potential customers much easier!
Put your B2B Lead Generation on Autopilot
1. Your Ideal Prospects in One-click
Once upon a time gathering email IDs used to be tedious, but fret not. LeadFuze helps you search prospects on search engine and networking platform LinkedIn, and then uncover information like
- Email ID
- Phone number
- Company associated with
- Domain working in
- Other social media profiles
Several third party data providers come into play along with LeadFuze’s own system to uncover this information. So, it’s one tool for all the information.
2. Automated Outreach
With LeadFuze, you can create drip email campaigns for collected lead emails. You can automate your emails, and if your prospects do not reply within designated time span,
LeadFuze can automatically send the follow-up via email that you have crafted. Hence, in this feature you get:
Automated series of emails:
With an ability to track email open and clicks and schedule followup via email based on different combination of time and lead actions.
Split test emails:
You can create more than one version of the same email and run one of them for a specific time while the others remain inactive. If the active one does not fare well, you pause it and start the second variant.
Since LeadFuze is a US-based company, they need to follow the CAN-SPAM rule. You can read about the laws and how LeadFuze enforces it. For instance, if you are in Canada, you cannot send out cold emails as its against law.
3. Real-time reports
LeadFuze enables you to check on each email you send out, and analyse whether lead generation is effective or not. You can
- Track open rates, click-through, and responses to each email
- Optimise performance by conducting split-test emails and optmise landing pages
- Get access to free report for the sales manager without requiring a license
- Create dynamic landing pages
4. LeadFuze Integrations
Every lead generation and automation tool provides integration with various other tools that make automation more effective. LeadFuze does not restrict only to search and generate leads. With integrations, LeadFuze helps sales people to expand their horizon and get multiple tasks done at one go to generate sales.
LeadFuze allows integration with
Using LeadFuze Chrome Extensions
You can add LeadFuze Chrome Extension from the Google Playstore. It is compatible with every device and helps you in organising your prospects properly and do lead generation. When you add the Chrome extension and click on it, you are redirected to app.leadfuze.com where you can start prospecting immediately.
The Dashboard gives you an overview of how many prospects have been added and how many emails have been sent. You can add your prospects to the ‘default’ list that is available or create a new list to keep your prospects organized. All you need to do is just click on the extension, input your requirements and bang! You have your prospect list ready.
The Chrome extension will show you notifications, like how many prospects have been added, or how many are left unattended, or any new email related to lead generation. Starting with reports to scheduling, billing to set up your profile, the Chrome extension takes out the hassle of signing in every-time. Like I mentioned, its just one click and you are in!
LeadFuze Pricing Details
LeadFuze offers a free trial version for lead generation where you can sign up and start with 20 prospects or rather 20 verified emails. You will need to add the LeadFuze as a Chrome extension that will make the prospect search much easier and also you can organize your prospects according to sequences.
All paid plans include features like
- CRM Integration
- Unlimited CSV exporting
- Email Automation
- Drag and drop to create landing pages
LeadFuze offers three different paid plans for lead generation, starting at $125 per user per month. This is the Starter Plan. It includes
- 350 verified emails in a month
- $0.20 on every prospect beyond 350
- Sending up to 200 emails per day
Then there is the Professional Plan at $250 per user per month. It includes
- 1,000 verified emails every month
- Additional cost is $0.10/prospect
- Send out up to 350 emails/day
- Email copy consulting
For a larger volume of users, you can opt for the Rainmaker plan starting at $375 per user per month to generate sales leads for your product or service.
- 3,000 verified emails
- Additional prospect cost: $0.05 per lead
- Use intuitive drag and drop editor to customize elements of your landing page
- Upto 500 emails/daily
You can upgrade your plans at any point of time.
You can also get 4000 verified prospects emails for free which is of worth $742.50 in value from this f6s deal. To avail this offer first you need to purchase a LeadFuze plan then apply the coupon code which you receive from f6s deal.
Get extra 20% prospects across the board on any plan of LeadFuze. Use the coupon code FUZED20 to grab these extras.
LeadFuze: Competitive Analysis
LeadFuze makes sales prospecting easy and pretty much automated. However, there are many other names in the market that have helped in sales and marketing to a great extent in lead generation. Here I will compare LeadFuze with three sales automation tools: Voilanorbert.com, Prospect.io and KiteDesk.com
Voilanorbert let you search a prospect only if you have certain information like first name, last name and company domain name [ company the prospect is associated with ]. On filling this information, Voilanorbert will search the email address of the prospect for you. In case you are searching for an influencer who is probably a consultant and is associated with more than one company, you might just want to use gmail.com in the domain name section.
However, if you leave the domain name field blank, Voilanorbert cannot do anything for you!
LeadFuze, on the other hand, does not ask for any prior information related to your products and services apart from the skill set and location you are searching for during lead generation. LeadFuze is more like search engine for business professionals.
KiteDesk pulls in the information of sales prospects from social media platforms that you are already using. It bills on an annual basis, starting at $75 seat/month under FIND plan and $100 seat/month under REACH plan.
Similarly, Prospect.io search prospects from a target website only. In its introductory video, the founder starts with “if you want to sell to XYZ company…” following up with a demo of how exactly you can enter the company name and then use the tool to find out all those associated with that company domain and their email IDs. You have to then manually save the prospects that you want to target, or you can send an email from your saved templates then and there. Paid plans for Prospect.io starts at $39/month.
LeadFuze does not work this way. It does not require you to take any extra efforts apart from entering the location and skill sets that you want to target audience during lead generation. It automatically saves your prospect list in your choice of CRM that you have integrated. You can then carry out email campaigns as needed. Read a detailed comparison on Prospect.io vs LeadFuze.
So, start automating your B2B lead generation immediately and turn your warm sales leads into hot ones in a click with LeadFuze lead generation tool. No matter whether it is powered by a bot or a human, live chat has major advantages and gives a personalized user experience. It really is an amazing tool for collecting all sorts of data for lead generation.
Start your trial period of lead generation for products and services, get 20 prospects for free and get a hang of how LeadFuze works, although it’s extremely easy to use.
Get extra 20% prospects across the board on any plan of LeadFuze. Use the coupon code FUZED20 to grab these extras.
LeadFuse Integration with Marketing Automation Tool: Aritic PinPoint
LeadFuze can be integrated with Aritic PinPoint- a full stack marketing automation application. With Aritic PinPoint, you can nurture your sales leads better with the multi-channel marketing approach. There are much more possibilities to explore while pushing your sales leads through the sales funnel. With the LeadFuze integration, it means that once you have found your sales leads, you can directly export them to Aritic PinPoint database.
Thereafter, you can profile your sales leads, segment them and conduct targeted marketing to discover business opportunities. You can create automated email workflows, launch email campaigns, use landing page, send or receive SMS from any number across the globe via your SMS campaigns, send highly targeted push notifications and mobile notifications. Seamless integration with social media platforms of this lead generation tool make sure that you never miss out on any lead, irrespective of where they are spending time.
Other features that contribute in pushing your qualified leads through the marketing funnel are:
- A/B testing of all elements like templates, landing pages, call to action buttons, create content, content placement for your product or services etc.
- Dynamic content
- Gated video in landing page and/or email content
- Smart web form embedding
- Website tracking and sales qualified lead tracking
- Get lead scoring data
- Wide range of bi-directional integrations including various CRMs, CMSs, social media platforms, mobile and websites
- Device responsive templates; and more.
In short, LeadFuze and Aritic PinPoint together is the perfect combination a marketer can ask for. Try Aritic PinPoint today to experience the high quality email marketing automation.
In simple words, A B2B Sales Lead is a business or point of contact at a company that presents as a potential customers. . Having the option to create excellent leads that will change over into customers is troublesome. However, it will enable your business to beat the competition and develop significantly whenever done accurately.
Quality is one of the most significant rules in B2B lead generation. However, if you level up the volume, don’t qualify these sales leads; at that point, you will wind up wasting your time more in lead generation. Nonetheless, if you can increase your volume of sales leads by 20% without diminishing your quality, then your business makes 20% more income.
Numerous B2B advertisers are disappointed, ulcer-inclined, and periodically wear crisscrossed socks because they have one of the planet’s most troublesome jobs— getting leads in a whirling whirlwind of falsehood, mix-ups, and puzzle.
In case you’re a corporate marketer with four ulcers, a split toenail, diminishing hair, and awful dreams about Adwords, I understand where you’re coming from. You’re a saint; however, you have a difficult task.
Let me tell you two real facts about B2B Marketing.
Of course, there are many ways to attract B2B sales leads, but we need to accept some hard realities of qualified lead generation. Here they are:
- Nobody knows where B2B sales leads originate from.
Now, where is “other”?!
Do you know what that reveals? It implies that we have no cracking hint where B2B leads originate from.
Fundamentally, even brilliant individuals don’t generally have the foggiest idea where their sales leads are coming from always. A great deal of getting “leads” has to do with a way of steady email marketing efforts, consistent development of industry connections, and the natural mashup of a wide range of contacts, exercises, practices, and of course, a lot of lead generation efforts.
Most of the marketers agree that social media is a great way for lead generation. The issue is, the full intensity of social media isn’t tackled in the B2B business. It isn’t so much that you can’t get leads via social media; it’s that we’re not taking what’s there.
Here are some vital approaches to invert this pattern and recover the sales leads via online media:
- Direct social media visitors to your site from social media channels. A social media guest doesn’t comprise a “sales qualified lead” in the feeling of a caught email address or other contact technique. Consequently, you have to make sure that the social media visitors go to your site. Make it simple for them to do as such. Give different connects to the site, preferably to arrival points that will catch those leads with email information exchanges, free offers, and so on.
- Pamphlet information exchange is a great way for getting marketing qualified leads on your Facebook page. An extraordinary method to increase a few sales leads via social media is to welcome pamphlet information exchanges legitimately through the social media channel. Like this, you can pick up the email locations of social media guests who need your pamphlet.
- Use the source of inspiration. Since social media is advertising, it needs to have a periodic CTA. Try not to be hesitant to promote your organization, welcome input, connection to points of arrival, or recommend a subsequent platform.
If you apply these three methods, you’ll see your sales leads increment. In any case, it’s insufficient to turn on a real surge of sales leads — only a stream.
Let us see LeadFuze use cases in details:
Role of LeadFuze in Marketing
Organizations and Marketers love that LeadFuze provides personal emails and business emails so you can have higher match rates for custom audience ad targeting and building outreach lists for your sales team.
Advertisers love that LeadFuze gives individual and business emails so you can have higher match rates for custom audience promotion targeting and building effort records for their sales team.
Marketing agencies love utilizing LeadFuze to construct a lead scoring list for their customers as a simple add-on solution for their product or service. Search 300M+ individuals to generate sales leads in your objective market, new with contact data. Suppose LinkedIn; however, you can include several sales leads without a moment’s delay and get full contact details (including individual emails), search by more filters, and so on.
Role of LeadFuze in Recruiting
Recruiter love that LeadFuze gives both individual and company emails and sifting by individuals who don’t have an active job. Use it as a detached sourcing tool to discover individuals who are not effectively searching for an occupation! Staffing organizations love utilizing the recruiting channel, getting their contact data, and consequently getting new leads to coordinate those measures.
Discover Passive Candidates
The high quality candidates aren’t continually looking, so get to them first. Quest 300M+ individuals to locate the correct candidate for the job, new with their contact details. Like LinkedIn Recruiter, however, you can include many possible competitors on the double and get full contact details, search by more channels, and so on.
Search by Previous Jobs Need to discover an architect who recently worked for Microsoft? What about a V.P. of Sales who has involvement with Amazon, Rackspace, or GoDaddy? You can find specific people too if you know them. Or then again, search all employees at an organization and include significant sales leads each in turn with contact information.
Apart from LeadFuze’s A.I. assemble lists for you automatically, you can likewise send leads into third-party tools like your ATS or outreach tools to trigger work processes. Dribble feed leads into your outreach tool for an ongoing, multi-channel sales process.
Get 25 sales Leads Free LeadFuze’s simplicity and usability are reliably appraised the top tier regarding programming.
Role of Leadfuze in Sales
Marketers and salespeople love that LeadFuze as it gives hyper-focused on lead searches and gives genuine contact information with high quality lead generation.
You will also get complete list building automation, so they invest more energy conversing with prospects versus searching for them. Sales teams love utilizing the LeadFuze’s mixes with their CRM and work process tools alongside leads’ de-duplication.
Check the below Quora answer that gives an insight into what actually Leadfuze can help you with.
A.I. + Automation Saves You From the Mundane Work
LeadFuze’s restrictive framework does all the hard work for you to generate high quality leads. No compelling reason to utilize a third-party validation product or service since LeadFuze, as of now do it for you. Utilize the Ignore List, and you won’t need to scour your list, stress over including existing clients or contenders.
You can even put your list building on autopilot; at that point, sit back as Fuzebot, LeadFuze’s A.I. aide, will consequently include new sales leads he finds, later on, that matches your criteria. He can likewise dribble them into your CRM or work process devices to hence trigger outreach campaigns.
Prevent from including leads you, or other colleagues, have just formed.
Let Fuzebot assemble your lists for you and include new sales leads he finds that fit your criteria.
Get twofold confirmed emails, performed in real-time, for 0% bounce rates. No requirement for your list cleaner!
Abstain from including your current contacts, competitors, or clients.
Programming interface Coming Soon:
A quick round-up of Leadfuze and our view on its features:
LeadFuze’s API will allow you to:
Improve individual profiles using email or LinkedIn profile URL and get complete details like contact data, work history, job openings, instruction, and that’s just the beginning of generating leads.
Advance organization details utilizing Company name or URL and get complete information like contact data, advances, products or services, employment opportunities, advertisement financial plan, organization news, and much more for generating leads.
LeadFuze People Prospector API will permit you to generate leads in mass and allows you to find sales leads utilizing the Market Based Search. No other API exists like this!
The Company Prospector API will permit you to discover specific organizations. Similarly, our Account-Based inquiry function works. Once more, no other API exists along these lines!
If you are already a user of LeadFuze to generate leads, you can transfer information from your current LeadFuze records into a third party application.
LeadFuze totals the world’s expert information to give insights into individuals and organizations you target to generate sales leads. You get an email, telephone, street number, and social profiles and a large group of other details (innovations, occupations, news, advertisement spend, assessed compensations, and that’s just the beginning) for individuals you are focusing on. No, all the more investing effort is attempting to find contact data to generate sales leads. No, all the more trusting they interface with you on LinkedIn so you can get to them.
- No more contact structures
- No more info@ messages
- No more data silos
When you have your list of high-quality leads – you can utilize LeadFuze integrations to put your outreach on autopilot.