Sneha Karnani
6.8/10
(Expert Score)
Product is rated as #22 in category Email Marketing Tools & Service Providers
MailUp is a comprehensive email and SMS delivery platform that brings together powerful marketing tools, SMTP relay capabilities, and a range of plugins designed for e-commerce, CRM, and CMS systems.
PROS:
- Comprehensive Marketing Solution
- Integration Capabilities
- Advanced Automation
- Drag & Drop Email Editor
- Security and Privacy
CONS:
- Learning Curve
- Pricing Complexity
- Limited Free Trial
- Limited Native CRM
- Competition in the Market
Details about MailUp
MailUp is a comprehensive email and SMS delivery platform that brings together powerful marketing tools, SMTP relay capabilities, and a range of plugins designed for e-commerce, CRM, and CMS systems. In the world of digital communication, MailUp stands as a powerful, scalable, and integrated solution for building and nurturing quality relationships with your customers.
With MailUp, businesses can explore a multitude of use cases, from crafting compelling email campaigns to harnessing the potential of SMS marketing. The platform offers a versatile suite of features, including advanced automation and segmentation solutions, predictive models, and a Customer Data Platform (CDP) that empowers you to reshape your business and maximize revenue streams.
What sets MailUp apart is its unwavering commitment to customer success. With over two decades of experience, MailUp provides local support and strategic advice, ensuring that you can orchestrate advanced marketing campaigns with confidence. From integration development to results optimization, MailUp is your trusted partner every step of the way.
MailUp Marketing Automation capabilities simplify the process of setting up cross-channel workflows with an intuitive drag-and-drop interface. You can effortlessly schedule automatic campaigns on platforms like Messenger and Telegram while utilizing advanced segmentation filters to deliver the right content to the right audience at precisely the right time.
Key Features of MailUp:
- Powerful Email and SMS Delivery: MailUp provides a robust platform for sending both email and SMS campaigns, allowing businesses to reach their audiences through multiple channels.
- SMTP Relay: With built-in SMTP relay capabilities, MailUp ensures reliable and efficient email delivery, improving the chances of messages reaching recipients’ inboxes.
- E-commerce Integration: MailUp offers plugins and integrations tailored for e-commerce platforms, facilitating seamless communication with customers and enhancing marketing efforts.
- CRM Integration: Businesses can integrate MailUp with their CRM systems, enabling them to manage and nurture customer relationships effectively.
- CMS Integration: MailUp supports integration with Content Management Systems (CMS), making it easier to create and deliver content-rich marketing materials.
- Automation: The platform features advanced automation tools that allow users to set up cross-channel workflows with ease, streamlining marketing processes.
- Segmentation Solutions: MailUp offers robust segmentation options, enabling businesses to target specific customer groups and tailor messages for higher engagement.
- Predictive Models: Users can leverage predictive models to optimize campaign strategies and make data-driven decisions.
- Customer Data Platform (CDP): MailUp CDP empowers businesses to collect and utilize customer data to personalize interactions and improve marketing outcomes.
- Drag & Drop Campaign Creation: The intuitive drag-and-drop interface simplifies the creation of email and SMS campaigns, making it accessible to users of all skill levels.
- Multi-Channel Campaign Scheduling: Users can schedule automatic campaigns across various channels, including Messenger and Telegram, ensuring messages are delivered at the right time.
- Advanced Email Editor (BEE): MailUp features a sophisticated drag-and-drop email editor, optimized for mobile, allowing users to create visually appealing and high-performing emails, newsletters, and landing pages.
- Integration Capabilities: MailUp can be seamlessly integrated with CRM systems, external databases, e-commerce platforms, CMS, ERP systems, Business Intelligence tools, and more, creating a cohesive digital ecosystem.
- Security and Privacy: The platform prioritizes security, offering algorithms, certifications, IP monitoring, and consignment tracking to guarantee high delivery rates while complying with data protection regulations.
- Regular Security Assessments: MailUp infrastructure and security policies undergo regular assessments to ensure ongoing compliance and data safety.
In addition to its powerful features, MailUp prioritizes security, privacy, and deliverability. Stringent algorithms, certifications, IP monitoring, and consignment tracking ensure that MailUp delivers among the best delivery rates in the market. The platform consistently undergoes assessments to remain compliant with data protection regulations.
MailUp impact is further highlighted through real-world success stories, like those of Iperal and Maxi Sport, where businesses have leveraged MailUp workflows to establish one-to-one relationships with their customers, achieving remarkable results.
MailUp offers a simple, powerful, and effective solution for all your multichannel marketing needs. Whether you’re a small business or an enterprise, MailUp platform is designed to help you connect with your audience, drive engagement, and boost your digital marketing efforts. Start your free trial today and experience the future of digital communication with MailUp.
Price Plans of MailUp
MailUp Pricing Plans:
Starter Plan:
- Starting from €43 per month
- Billed annually
Plus Plan (Most Popular):
- Starting from €98 per month
- Billed annually
Premium Plan:
- Starting from €243 per month
- Billed annually
Enterprise Plan (Custom):
- Customized pricing
Photos: MailUp
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MailUp is a comprehensive email and SMS delivery platform that brings together powerful marketing tools, SMTP relay capabilities, and a range of plugins designed for e-commerce, CRM, and CMS systems. In the world of digital communication, MailUp stands as a powerful, scalable, and integrated solution for building and nurturing quality relationships with your customers.
Deployment:
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More details +
MailUp is a comprehensive email and SMS delivery platform that brings together powerful marketing tools, SMTP relay capabilities, and a range of plugins designed for e-commerce, CRM, and CMS systems.
PROS:
- Comprehensive Marketing Solution
- Integration Capabilities
- Advanced Automation
- Drag & Drop Email Editor
- Security and Privacy
CONS:
- Learning Curve
- Pricing Complexity
- Limited Free Trial
- Limited Native CRM
- Competition in the Market
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Mad Mimi is an innovative email marketing platform that simplifies the process of creating, sending, and tracking HTML email newsletters. Designed with the user in mind, Mad Mimi aims to make email marketing accessible and straightforward.
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FAQs related of MailUp
What is MailUp, and what does it offer?
MailUp is a comprehensive email and SMS delivery solution that combines powerful email marketing tools with SMTP relay and plugins for e-commerce, CRM, and CMS systems.
How much does MailUp cost?
MailUp offers different pricing plans, starting from €43 per month for the Starter plan, €98 per month for the Plus plan, and €243 per month for the Premium plan. The Enterprise plan is customizable.
Is there a free trial available?
Yes, MailUp offers a free trial for users to explore its features before subscribing.
What are the key features of MailUp?
MailUp offers features like email marketing, marketing automation, drag & drop email editor, API calls, custom domains, and more.
Can I send unlimited emails with MailUp?
Yes, MailUp allows you to send unlimited emails to unlimited recipients, regardless of your pricing plan.
Is there phone support available with MailUp?
Yes, MailUp provides phone support as part of its plans.
What is the difference between the Starter, Plus, and Premium plans?
The main differences are the number of environments (lists), the number of email templates, web storage, inbox previews, and API call limits.
What is the Enterprise plan, and how can I get it?
The Enterprise plan is customizable and includes all features. To get this plan, you can contact MailUp directly.
Can I change my plan if I need to send emails more quickly to more recipients?
Yes, you can upgrade your plan to accommodate your needs at any time.
How does the annual fee for MailUp plans work?
The annual fee is the total cost for a year, and it is calculated based on the selected plan monthly price.
Do I have to commit to a yearly plan, or are there monthly options?
MailUp plans are billed annually, but you can choose to pay on a monthly basis for higher flexibility.
What happens if I increase the number of recipients I want to send emails to?
You can adjust your plan to accommodate more recipients as needed. MailUp offers flexibility in this regard.
Can I use my custom domain with MailUp?
Yes, MailUp allows you to use your custom domain, enhancing your branding.
Is MailUp GDPR-compliant?
Yes, MailUp complies with GDPR regulations to ensure data privacy and security.
What is the Customer Data Platform offered by MailUp?
The Customer Data Platform is a feature that allows thorough segmentation and predictive models for more effective marketing.
Can I integrate MailUp with my CRM or e-commerce platform?
Yes, MailUp offers integration with CRM, e-commerce, CMS, ERP, and more to create a seamless digital ecosystem.
Are there any limitations on email send speed with MailUp?
The sending speed varies depending on the plan, with options ranging from 2,000 emails per hour to 5 million emails per hour.
What kind of support does MailUp provide during the free trial?
MailUp offers email and phone support even during the free trial period.
What are the optional features available with MailUp plans?
Optional features include SMTP+, collaboration tools, Brand Shield, FTP Data Sync, attachments, and priority support.
Is MailUp drag & drop email editor user-friendly?
Yes, MailUp BEE drag & drop editor is user-friendly, making it easy to create visually appealing emails.
Can I schedule automatic email campaigns with MailUp?
Yes, you can set up automatic cross-channel workflows and schedule campaigns for specific times and recipients.
Is MailUp email deliverability rate competitive?
Yes, MailUp guarantees delivery rates among the best in the market, thanks to algorithms, certifications, IP management, and monitoring.
How does MailUp support marketing automation?
MailUp enables marketing automation with an intuitive drag & drop interface, allowing you to create automated campaigns.
Can I track the performance of my email campaigns with MailUp?
Yes, MailUp provides reporting and analytics tools to track the performance of your campaigns.
Is MailUp suitable for both small businesses and large enterprises?
Yes, MailUp is suitable for businesses of all sizes, offering scalable plans and customization options to meet varying needs.
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Sprout24 Recommend You to Follow Mailbox Sender Guidelines
Google Email sender guidelines, effective February 2024, require a senders of over 5,000 daily emails to Gmail accounts to authenticate their emails, avoid unsolicited messages, and provide easy unsubscribe options. The guidelines emphasize email authentication through SPF, DKIM, and DMARC to protect recipients and enhance deliverability. Additionally, infrastructure setup, message formatting, and responsible sending practices are crucial for maintaining a good sender reputation and ensuring email deliverability to Gmail users.
Follow the detailed Google guidelines from here and ask your Email marketing and marketing automation platform provider to help you enable these setup for your own account.
Yahoo has also mandated email authentication with SPF or DKIM, a spam complaint rate below 0.3%, and valid DNS records for all senders. Bulk senders must also implement DMARC with alignment, support easy unsubscribe, and keep a low spam rate. These standards aim to ensure emails reach engaged audiences and reduce unwanted messages.
Follow the detailed Yahoo guidelines from here and ask your Email marketing and marketing automation platform provider to help you enable these setup for your own account.
Google Email sender guidelines, effective February 2024, require a senders of over 5,000 daily emails to Gmail accounts to authenticate their emails, avoid unsolicited messages, and provide easy unsubscribe options. The guidelines emphasize email authentication through SPF, DKIM, and DMARC to protect recipients and enhance deliverability. Additionally, infrastructure setup, message formatting, and responsible sending practices are crucial for maintaining a good sender reputation and ensuring email deliverability to Gmail users.
Follow the detailed Google guidelines from here and ask your Email marketing and marketing automation platform provider to help you enable these setup for your own account.
Yahoo has also mandated email authentication with SPF or DKIM, a spam complaint rate below 0.3%, and valid DNS records for all senders. Bulk senders must also implement DMARC with alignment, support easy unsubscribe, and keep a low spam rate. These standards aim to ensure emails reach engaged audiences and reduce unwanted messages.
Follow the detailed Yahoo guidelines from here and ask your Email marketing and marketing automation platform provider to help you enable these setup for your own account.
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