Serpstat Review: Harness the Power of AI for SEO Success

I've closely examined Serpstat, a comprehensive SEO tool offering a multitude of features like keyword research, backlink analysis, and competitor insights. This review delves into its AI-driven capabilities, highlighting how it aids in enhancing SEO performance. Particularly, it details the usefulness of its features such as backlink checker, competitor analysis, and keyword research tools. I found its unique features like Rank Tracker and Member Perks, including discounts and email automation tools, to be especially valuable for businesses looking to optimize their online presence.

When you are out there, trying to zero in on that single SEO solution that aligns most perfectly to your needs, it gets tough to take a call.

The market is full of options that range from mediocre to absolute best. And when we say the absolute best, there is not one solution that occupies that top spot – there are multiple options for you to conduct in-depth SEO research and review on and then make a call after careful and long contemplation.

After all, an SEO tool can make or break your website’s fortunes, so you cannot afford to make a wrong move.

But with all said, it is quite impractical to assume that companies have so much time on their hands as to pick every one SEO platform and start evaluating it, to determine which one can provide good value and is suited to the given small business‘ needs.

What is Serpstat?

What is Serpstat?

As their tagline goes, Serpstat is indeed an all-in-one SEO platform that gives you insights digging deep into the web presence of a domain you are seeking information about – whether it is your own or a competitor’s.

Let’s us do a detail Serpstat review of features, pricing, integrations and more.

Serpstat G2 review

This tool for SEO covers all bases when it comes to tracking Serpstat stats about a website, utilising the following features:

  • Serpstat keyword research Backlink Analysis rank
  • Competitor research and review with website analysis
  • Keyword Research
  • Rank Tracker
  • Site Audit
  • Website analysis
  • Member Perks

In this latest Serpstat review, we are throwing light on all these features and other features they encompass.

serpstat features

Serpstat Features

Serpstat Features

Analyze backlinks to a website

What helps a site most concerning consistently growing traffic as well as building credibility is how well it fares on the organic traffic and ranking scale.

And there is not a better method to make improvements on this metric than a backlink building.

You can quickly identify when a competitor has lost backlinks from a particular website and whether you’ve net gained or lost backlinks over the past week. 

Depending on the “link juice” your website enjoys, it helps you rank well on the internet.

But before you even start to build backlinks, what you need is a top view of the backlinks that your website has grown organically, without you making specific efforts towards backlink building.

And as and when you make the required shots, you need to track your progress regularly.

The Serpstat backlink checker is smart that lists down every single backlink pointing to your website.

You can check the quality of those backlinks and even visit the sites they lead to. In addition to the metrics mentioned above, sometimes a small business ends up building a lot of spammy backlinks.

Serpstats lets you dig deep and analyse each link so that you can take the required action. I hope this Serpstat review of backlink checking feature will help you out.

The Serpstat Backlink Analysis tool divides the data into different metrics.

  •         Backlinks dashboard
serpstat backlinking
  •         Referring domains
serpstat referring domain
  •         Referring pages
  •         Anchors
  •         Top pages
  •         Competitors

It is easy to see the sheer range and depth of the insight you can draw when looking at the metrics we just mentioned.

The dashboard gives you a great tree view of the entire backlink performance of a website. It provides links to the other parameters.

The referring domains feature highlights all the fields that have links pointing to your site placed on specific pages.

The ranking and important metrics about that website can easily be looked into through the tree view.

You can click on the domains and it is easy to see all the stats on them, regarding what are their backlink qualities, how well they fare in terms of organic traffic, what are their top 10 keywords, etc.

Because these domains have your links, there is a decent chance that they are from the same industry as you.

How it further proves to be helpful is that you can run a more in-depth website domain analysis to see what the learnings are for your website.

Referring pages give you a solid idea on who on the web wants to link to your website pages and what is that specific thing that stands out on your page for others wishing to be tying their pages with it.

The anchors used for backlinking tell you a great deal about the kind of keywords you should be targeting. Serpstats also shows you the pages on your website that have maximum backlinks pointed to them.

Not only this means it is an accessible page, it also gives you a start – you can figure if you should be having a similar type of content or design across your website because, clearly, the top 10 linked page is being perceived as very credible and worth relating to by a lot of people out there.

The referring domains or pages report also provides information in regards to which countries or cities are sending maximum traffic to a particular page or the entire website, which can further guide you to target a more narrow audience.

Serpstat Chrome extension is super easy to use too. It’s super easy to analyze a page’s SEO performance in seconds. This is especially helpful for finding keywords that are ranking well in Google but have a low search volume.

Serpstat review of Analysing your Competitors Feature:

When you enter a website’s URL in the search box on the homepage of Serpstat and hit Enter, you are redirected to a page on which search analytics or search suggestions are divided into different sections or parameters.

Under each setting, you get a detailed breakup of how a website fares and all the things you can learn from it to replicate the same on your site or, for that matter, avoid doing at all.

serpstat Competitors analysis

Serpstat offers a search suggestions database that helps you create original content that ranks higher in search engine.

When you dig deeper, you are provided with a clear view of what are the most visited or top ranked pages on your competitor’s website.

This way, you can find out the web pages that attract maximum traffic – organic and paid search– on that website. This review of competitor analyzing feature will help you decide where to spend.

Considering they are your competitor and you have a lot of similarities in terms of the product and the prospective buyers, you can replicate the same strategies.

Now, these can be two types of pages – the website pages that list down the features, pricing or details about the company or the blog posts of the competition. Both contain massive insights for you to analyse and use Serpstat for your website.

The design and content of the top visited website pages can tell you a lot about what customers and prospects like about a web page.

Conversion optimization and SEO PPC work hand in hand, and competitive analysiscan help you synchronise both these methods.

You can use a similar strategy for your site’s web pages and run CRO tests on them to see if the same thing works for you as well.

Taking inspiration from blog posts can help you to build the organic traffic for your website and eventually building credibility in the market.

Of course, that doesn’t imply you to rewrite the post on their site to be published on your site (though that won’t be a bad idea), but you can surely use that content as a baseline. Writing long-form content, like blogs, white papers, and case studies, is a matter of a lot of SEO research , review and hard work.

But when you have right in front of you a piece of content that is successful in attracting the audience that you are targeting for your blog too, it is a great idea to pick the skeleton of that post and build your content marketing strategy around it.

It depends entirely on you whether you want your blog post to be very similar to theirs or you want to add your spin on it; by giving your perspective and making your product’s unique value proposition to stand out.

There are several websites from where you can hire content writers to create outstanding content for your blogs.

However, it is not just a blog post that you have to restrict yourself to while doing competitor analysis.

Based on your review of the most successful blog posts of your competitor, you can also repurpose that content for your social media accounts.

All said, whether you are using insights derived from website pages or blog posts, you have to be entirely original in how you spin that data and produce something for your website.

The most important thing that helps businesses on the web is how credible it is, and whether its content comes across as coming from someone who is a thought leader in the industry. There is where you can get the brownie points.

Serpstat review of the Serpstat Keyword Research Feature:

When you enter a website’s URL, from all the data you get, you can extract learnings around the given site, but that’s not all Serpstats does.

When you are out there optimising your website’s organic ranking, and SEO PPC research metrics, one of the chief elements that you should pay particular attention to is keywords.

serpstat keyword research tool

When you are using the Keyword research tool, enter specific keywords in the search box and hit Enter. The new page that appears starts displaying the new keywords stats and ideas divided into separate sections.

The Organic Keywords section shows all the variations, permutations and combinations with which that keyword is searched with by the online users for online marketing.

Each given keyword combination then provides the information on the keyword difficulty, the volume of search in search engine for that keyword, etc.

At the same time, you are provided with the combinations that are used for ads, and it proves to be of value to know what the volume is on these keywords ads, and the estimated cost per click one can get.

Serpstat provides a very intuitive user interface to manage the ads you are running to market your website.

Their ad tools are significant assets that help webmasters to get measurable data on how the competition is using advertisements to attract more online users to their site using paid channels and what ads are giving the best returns in online marketing.

Armed with this information, website owners can get far better conversion rates on ROI on the ads they run because they have results of ads run on similar products for the same audience right in front of them.

Besides, making the feature even more valuable is the keyword trends insight that shows you how interested the audience has been around the topic or keyword combination over the specified time duration.

This feature also helps you gain a lot of knowledge around how your competition is working around the keyword.

It lists down the top 10 competing sites for the given keyword and then in the Competitors graph; it displays the recall and precision values on the keyword for the top-ranked competitors.

The information about competitors is also shown for the ads run on this keyword.

The Keyword Research tool of Serpstat enables you to boost the ranking efforts of your website by improving the keyword-focused approach and content marketing.

When you have an entire site up and running – with or without a blog – you have a fair knowledge of the kind of keywords you should be targeting.

But this knowledge is only half the knowledge. What you need is to have a clear idea on the keywords that attract maximum search volumes or keywords that are useful but also have less competition.

Serpstats provide this and an entire set of additional features.

Organic SEO research is most definitely one of the focus areas of Serpstat, and the keyword research feature is a testament to that.

While advertising can indeed bring in the riches by a significant degree, what truly perches your bran ahead of the closest competition is how organic keywords are optimised for organic search traffic and success, and this is where Serpstat indeed scores.

The combination of all the features that are part of Keyword Research give you the intelligence to figure out and formulate the best possible keyword strategy and keep on enhancing it with time.

It can help you cater to the right audience as when they intend to get information around a specific keyword; they can land on your website and start to know you better.

This keyword feature proves to be a great asset when you want to attach a value to some specific keywords, just in case you wish to run ads centred on those.

You have the stats like cost per click, the search volume in search engine, the competition on a given keyword, etc. right at your disposal, which is what makes it easy to make decisions that perch your website for the best keyword-focussed results.

Serpstat review of Rank Tracker Feature:

One of the high-end features that make Serpstat stand out from the competition is Rank Tracker. This feature adds new depth to the data you can get about a website’s ranking for a specific keyword by displaying the top-100 positions for every monitored keyword.

If you are adding to your rank tracking exercise a keyword and a region that has been tracked in the past by others, what you get is the full access to the data that was mined or collected by other webmasters before you for the given keyword.

Rank tracking also provides the keyword grouping feature. With this feature, a user can create a group of keywords to be monitored for their positions on the Internet. These groups can be formed as per the products they are associated with.

Serpstat Review of the Serpstat Member Perks Feature:

The users who pay for the Serpstat services have amazing perks to enjoy and take advantage of. To begin with, the paid users get a massive discount of 25 Dollars on the Ringostat call tracking tool.

This tool proves to be instrumental in identifying the inbound phone calls attribution by multiple advertising channels, and it does so by narrowing it down to the keyword level.

For businesses that are wanting to study the web traffic sources that have the potential to draw in more calls can mainly use this tool to perform a quality analysis.

Another part of Member perks is the Reply feature, by which you can automate the entire exercise of sending the personalised emails to customers. There is no doubt that personalised emails are critical to better conversion rates, and this feature makes the endeavour super easy and successful.

The best part is that these automated emails look so authentic as if typed by a human operator that a customer cannot tell that they are pre-loaded in the system. What serves as a cherry on the cake is that your email always lands up in the primary inbox of the receiver instead of languishing in the social or promotions folder.

When you are launching a product, you cannot afford to make a single wrong move. Moreover, you need to spread as much word about your launch as is possible. The feature of Serpstat does precisely that for you.

Apart from those mentioned above in the review, the other incredibly useful features of the Member Perks include Grasshopper, Cyfe, customer service etc.

Serpstat review of Search engine Storm tools

This feature helps you find out that how much search engine result has changed over the last day. It will help you to track changes in Google and Yandex search results.

You get to see the storm dynamics in the form of interactive graphs and how it has affected your Serpstat database. The greater the storm rate the higher is the search engine change in the last 24 hours.

Here is a practical example of how it can help you:

If there is a sudden change in a particular project ranking one can check the storm rate. A higher storm rate means there is a search engine storm.

You can also use it to determine if there was a search engine algorithm update. A higher storm rate means there was an update.

Serpstat Search engine Storm tools

Serpstat review of the Keyword clustering feature

Keyword clustering helps you create clusters of related keywords that are specific to one website page. For instance, you have iPhone 5, iPhone 6, mountain bike, road bike, MacBook. After clustering, the results will look like { iPhone 5, iPhone 6 }, { mountain bike , road bike } , {macbook}.

How does this help as per the Serpstat website?

  • grouping of the related keywords;
  • automatic analysis of a semantic core;
  • collecting the right keywords for specific pages;
  • keywords distribution across pages for a site’s SEO structure;
  • searching for website keywords that fall outside all obtained groups.
Serpstat clustering feature

Serpstat review of the Serpstat AI Content Tools Feature:

Serpstat is an all-in-one SEO platform that incorporates AI content tools, enabling users to streamline and optimize their content creation processes. In this review, I will discuss the main AI features and their benefits, providing insights into how Serpstat can elevate your content strategy.

AI Content Analysis and Generation:
Serpstat uses AI and machine learning algorithms to analyze and generate content, including meta tags, articles, grammar and spelling checks, and competitor insights. The platform allows users to input an article topic and receive a generated article within seconds, with options for keyword trend analysis, finding popular topics, and creating evergreen content.

AI Content Detection:
This feature enables users to recognize AI-generated texts with a single click and compare the percentage of handwritten and AI-generated text in the content. This can help users ensure their content is unique and not overly reliant on AI-generated text.

serpstat AI Content Detection

Keywords Extraction and Analysis:
Serpstat’s AI-powered keyword extraction tool allows users to extract the most used keywords from any text, understand the main message of the text, and identify content writing opportunities. It can also help automate the ticket tagging process for customer support teams and analyze reviews or comments to highlight the main points.

Bag of Words and Keyword Patterns:
The Bag of Words tool returns a list of relevant keywords and their frequency, allowing users to understand the main ideas and delete spam keywords. The Keyword Patterns tool identifies common keyword combinations and their frequency, which can be used to determine primary topics or intentions within a list of keywords.

Article Builder:
This AI-driven feature allows users to generate articles step by step, with the ability to edit titles, article structure, and paragraphs. The tool automatically generates articles, considering corrections and required keywords.

serpstat article builder

FAQ Generation:
Serpstat’s FAQ generation tool finds frequently asked questions for specific keywords and generates answers, with export options available in HTML format for better Google SERP rankings.

YouTube Video Transcription:
The AI-powered transcription tool converts YouTube videos to text, enabling users to create text content from videos in just a few clicks.

Ad Generation:
Serpstat’s AI creates ad texts based on real ad examples, allowing users to quickly launch relevant PPC campaigns by inputting target and related keywords.

Plagiarism Detection:
This feature checks the text for content duplicates and displays a similarity percentage, ensuring the text is unique before it’s added to your website.

Description and Title Generation:
The AI-driven tools analyze text fragments and generate descriptions and titles according to search engine requirements and competitor analysis.

Grammar and Spelling Check:
Serpstat’s AI quickly checks and corrects grammar and spelling errors, streamlining the publishing process and improving content quality.

Paraphrasing Tool:
This feature allows users to rewrite content in seconds to avoid plagiarism, ensuring that the text remains unique and consistent.

Serpstat’s AI features provide users with a comprehensive suite of tools to enhance their content strategy and streamline the content creation process. By leveraging AI and machine learning, Serpstat enables users to generate high-quality, unique, and optimized content, ensuring better visibility and improved search engine rankings.

Serpstat review of the Serpstat Academy:

Tons of features perch Serpstat right on top of the digital marketing and SEO, PPC tools, but one feature that puts it in a league of its own and lets it win a lot of credibility and brownie points is Serpstat Academy.

Serpstat Academy

Enrolling for the Serpstat academy means upping your SEO game in general. Serpstat academy is for beginners in the SEO realm or those who are looking to upgrade their SEO knowledge and skills through an array of courses that are centric to Serpstat as well as courses that educate you about general SEO.

Serpstat essentially has three courses – basic keywords course, Serpstat features course and long-tail keywords course.

The first course gives a detailed understanding of how keyword research works, starting right from answering the basic questions like what a keyword is to explaining how a competitor can be analysed based on the keywords they are using.

Concepts like rank tracking, PPC, competitor research, types of keywords, etc. are covered in detail.

The second courses move on to explaining how Serpstat works – this is an essential course in the sense that Serpstat has a myriad of features, and if one has paid to use them, it is imperative that one knows how to get the best out of this investment.

The third course educates the enrolled about long tail keywords for those who know how they are good for a website.

Serpstat review of the Serpstat API:

Data is the new fuel that modern day businesses are running on. As a website owner or a small business owner who has a significant presence on the Internet, if you are getting access to a decent amount of data, more than half the battle for market supremacy is won.

Serpstat API helps you precisely in this regard by providing valuable data to no end.

To be more precise, starting from the Plan B of Serpstat (as highlighted in the Pricing section), users get full access to the Serpstat API without having to incur any additional costs.

Once you set up your account configurations with the API, you get to analyse Big Data and make decisions that are much more informed and help you give a sense of structure to your marketing endeavours.

You can accurately get the data that you want for domains and keywords, rather than having to mine from various unnecessary datasets.

The reports generated using Serpstat API also list the particular keywords that the given URLs rank for in search results of search engine pages.

Serpstat Pricing:

Serpstat comes in different price packages – starting from affordable to expensive (but for good reasons)

serpstat pricing

The four plans of Serpstat pricing are as follows:

  • Lite Plan : With a plan that costs 69 Dollars a month, the user gets access to even more data and is suitable for growing businesses.
  • Standard plan : The second plan costs 149 Dollars a month Serpstat and is suitable for mid-sized businesses, particularly the ones that want to grow and expand fast but are still on a budget.
  • Advanced plan: The third Serpstat plan that costs 299 Dollars is for enterprises that can afford a hefty price tag and want the very best of Serpstat, in no half measures.
  • Enterprise plan : The last plan is the enterprise plan that is perfect for industry leaders.

If you don’t want to commit before trying out the Serpstat , you can sign up for their free trial and take on from there or simply reach out to there customer service.

GDPR and CCPA update:  

Serpstat has put in sincere efforts to make their operations GDPR and CCPA ready. They have updated their terms and conditions, audited their party vendors and reviewed all of their data processing techniques to make it GDPR and CCPA compliant.

Other Serpstat Alternatives

Other Serpstat Alternatives in the Market

Now that we have walked through the Serpstat features and have had an extensive look into how this platform works, let us also do a Serpstat alternate review and other serious players in the market, namely:

  • Ahrefs

Although we have discussed only Ahrefs and SEMrush in this guide you can check out another blog post of Serpstat vs Seranking– another Serpstat alternative.

Serpstat vs Ahrefs

One of the most popular SEO-based tools that are highly sought-after by digital marketers and SEO professionals is Ahrefs.

There is little doubt over the fact that Ahrefs is a highly capable tool that provides a user with a whole array of features and intuitive user interface. Each feature is highly researched, with a lot of detail invested into it.

That said, how does it compare against Serpstat?

Ahrefs comes with the Site Explorer feature that enables a user to analyse a website through comprehensive reports of its top visited pages.

But as compared to the site audit feature, seo analysis and backlink analysis features of Serpstat, Ahrefs keeps things pretty cosmetic with its easily accessible customer service.

Ashref SEO Dashboard

Serpstat helps you uncover more data using the features like rank tracking, keyword research, site audit, etc. it helps you dig deeper into competitor websites in terms of which of their pages are most visited by the internet users, and the kind of SEO strategy they are using can also be figured out using competitor analysis.

You can also quite easily find how much organic traffic they are attracting, and you can go on to using this information to optimise your website for better organic keywords ranking in search engine.

As for the pricing, Serpstat SEO tool most definitely offers a better deal. It keeps its pricing flexible with multiple packages that are tailor-made for different needs and budgets. Also the cheapest plan of Serpstat costs you $59 but you pay $99 for Ahrefs starter plan. But don’t forget that when you pay annually for the Ahrefs tool you get 2 months free.

Likewise, the Ahrefs packages are also diverse, but the amount of data for each plan, when compared with the correspondingly priced Serpstat plan, is considerably less.

Besides, Serpstat takes the cake by keeping a free plan that is nothing short of a goldmine of data for small business owners.

It lets them run ten queries per day, displays top 10 results per every report, and also provides an in-depth competitor analysis of the URL being reviewed and analysed.

Serpstat vs SEMRUSH

Be it a website that represents a product company online, or an eCommerce website, or just a blog that generates revenue by producing content, SEMrush is a versatile site audit tool that applies to all.

For analysing one’s website or gathering data about a competitor’s site, SEMrush has tools like rank tracking and keyword research and makes sure that you are not making decisions based on partial knowledge.

Using this SEO tool, you can uncover your competitor’s keyword research strategy, PPC strategy, backlink building efforts and so much more.

Now when we get down to comparing SEMrush to Serpstat, there are similarities as well as differences that we find in user interface and features.

The backlink analysis features of both the tools have their own set of strengths, and it is honestly difficult to point out one of these as a better tool.

But Semrush has recently updated its backlink repository, and it now contains more than 43+ trillion backlinks. Also, the data management technology that it uses is revised, and now it outperforms most of its competitors.

The keyword research for both the tools is up to the mark and performs very well.

Where SEMrush, or for that matter Ahrefs, lacks is the depth of insights Serpstat can provide through its Rank Tracker feature and the enormity of data through the Serpstat API.

Both these tools take Serpstat’s game to the next level and create benchmarks for other SEO tools to follow.

No other tool helps you channel your efforts and feature-coordination as well as Serpstat audit tool. SEMrush lacks in features like Serpstat Academy too.

Now when it comes to pricing, if anybody has any doubts over which tool to pick, the pricing makes the decision super easy.

The Serpstat plans start from $59 per month and go up to $499 per month, with $59 per month and $129 per month plans to go for medium-sized businesses with decent pockets.

As opposed to this, the SEMrush plans start from$129 per month and go up to $499 per month.

So when both Ahrefs and SEMrush products provide certain comparable features, but at prices that are considerably different, it is easy to take a call.

An Overview

An Overview of Serpstat features

What do We like?SEO site audit tool is powerful.
Support is really good.
UX is very intuitive
What we don’t like?SEO keyword research is not up to the mark.
No Features to help with content marketing.
Value for MoneyYes, it offers some really good and powerful features at competitive pricing.
Customer SupportSupport is quick and helpful.
Who should use it?A good option for agencies and marketers looking for an affordable yet powerful SEO tool.
Serpstat AlternativesSEMrush and Ahrefs
Our Score4.5/5
Overview of Serpstat features

Our Experience

Our Experience

That’s all about the review of Serpstat SEO tool. The first SEO and PPC marketing goals for any website can be reached through a myriad of rank tracking tools, site audit tool, and SEO tool, as we discussed in this guide.

But when it comes to taking the final call and zeroing in on that one SEO and PPC marketing tool you want to purchase, based on the entire feature-set and pricing structure Serpstat offers- especially when you compare the features it has shared with other similar tools like SEO audit and PPC research Serpstat emerges to be the winner here.

Serpstat Review: Harness the Power of AI for SEO Success 1

I hope this review guide will help you out!


Questions related to Serpstat

What is SerpStat?

SerpStat is one of the best keyword research tool and SEO tool that helps to determine the SEO stats of your website and rank tracking. There are tool SerpStat offers like site audit tool, competitor analysis, rank tracker, backlink analysis and keyword research.

Why do I need to use SerpStat SEO tool?

SerpStat or other SEO tools help you to plan and determine your content marketing strategy, SEO research, website analysis, competitor research, site audit feature and much more.

How much does SerpStat SEO tool cost?

SerpStat offers 5 plans:
Lite: $69
Standard: $149
Advanced: $299
Enterprise: $499
Big teams can contact the sales team

How can I use SerpStat for Keyword analysis?

SerpStat provides you a plethora of keyword ideas that you can use to plan your next content strategy and site audit.

Is SerpStat better than SEMrush?

Semrush is a better SEO research tool if budget is not an issue. With Semrush you get social media SEO monitoring , SEO audit , meta tags, website analysis ,rank tracking, SEO writing assistant and their free plan allows you to use all the features(but with credit card details).

How reliable is SerpStat for Keyword analysis?

The organic keywords research tool SerpStat offers is on point but when it comes to PPC research stats then that is not accurate.

What are some of the features of SerpStat SEO tool?

Features of SerpStat include:
Site audit
SEO audit
Website analysis
Rank tracker
Check broken links and meta tags
Keyword research

Ankit Prakash
Ankit Prakash

Ankit is a seasoned technology entrepreneur and founder of Aritic and EasySendy. With over 10 years of experience building product-led B2B SaaS companies, he is focused on ambitious goals and bringing innovative platforms to market. As a Principal Founder, Ankit leads product, engineering, marketing, and strategic partnerships for Aritic's suite of sales and marketing automation tools. He has grown the brand to over $120M valuation and $8M+ in revenue since 2015. Ankit is passionate about analyzing and reviewing software to provide readers with authoritative, in-depth insights. His articles cover martech, SaaS, entrepreneurship, and other technologies based on his hands-on expertise. He stays on top of industry trends and best practices in product marketing, performance marketing, inbound marketing, and content marketing. His work has been featured in leading publications including G2Crowd, Scoop.It, Brandvertisor, Martech Advisor, Smart Insights, and more. Driven by a dedication to shaping the future of B2B SaaS, Ankit enjoys translating his experiences building, marketing, and scaling companies into actionable thought leadership.

Show all Most Helpful Highest Rating Lowest Rating Add your review
  1. Although a good tool but before investing in it you might have to consider as it is a pretty expensive tool for individual investment.

  2. I like to group all of the projects and segment them based on the groups and tags that they have. The way Serpstat is organized makes it easy to find items that need to be completed. There isn’t much to dislike. It takes care of a lot of things. Their backlink tracker is top-notch.

  3. ” Backlink analysis” is a great features that provides full backlink analysis for your project in serpstat. There are many examples of how to use each tool to improve your online presence. There are a lot of real cases on the website. We use it for organic research to drive our competitors to the top of their game.

  4. There is a good collection of tools for the internet marketing industry. Serpstat is a great tool for competition and search research. It gives great value for money with its data. The research tools that I like the most are the backlink and the Keyword. I use these tools a lot to spy on other websites.

    Serpstat gives pricing plans for all regardless of whether you are an agency or a individual. All in a great tool.

  5. I like the way this tool can do research. It gives access to competitor backlink analysis and research. It’s great if I need to target a particular location because of the database results. The plans here give you lots of data. Serpstat is one of the tools that I use when it comes to the seo. It has features such as website audit and profiling, as well as backlink auditing. The features make it a great tool. I use it a lot in my outreach campaigns. The pricing is also good and it’s like a complete tool for any search engine.

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